Sleekplan
Sleekplan is making the public feedback board safe to run with real customers on it
Comparison · Support
Frill vs Hatz AI
A side-by-side editorial comparison of Frill and Hatz AI — release velocity, themes, recent moves, and the top alternatives to consider.
Frill vs Hatz AI: at a glance
| Feature | Frill | Hatz AI |
|---|---|---|
| Sector | Support | Support |
| Velocity score | 6.3 | 7.5 |
| Sparks · 30d | 0 | 2 |
| Top themes | feedback-management, mcp, ai-summaries, programmatic-access | msp, ai-platform, phone-agents, training |
| Last editorial update | 19d ago | 4d ago |
| Website | Visit → | — |
What is Frill?
Frill is turning its feedback board from a destination into something machines read on demand.
The MCP server is the centrepiece: ten tools, one API key, no configuration, callable from Claude, ChatGPT, Cursor or Intercom Fin, and included on every plan rather than gated. The Chrome extension follows the same instinct from the capture side — grab an idea wherever you spot it, and collapse a long help desk thread into a clean idea with an AI summary in one click. Behind both sits the June groundwork: a public npm SDK, multiple API keys, webhook handling, and MCP in public beta.
What is Hatz AI?
Hatz pulls its training platform off TalentLMS and runs it inside the tenant.
Hatz is an AI platform sold through managed service providers. Hatz Learn now runs natively in the tenant dashboard instead of a separate TalentLMS site, with completed courses and certifications migrated across. Tenant admins can also request a phone agent themselves, with MSP admins reviewing the exact configuration and billing starting on approval, and GLM-5.3-Flash joins the model selector.
Frill vs Hatz AI: editorial side-by-side
Frill
6.3SUPPORT
Frill is turning its feedback board from a destination into something machines read on demand.
◆ Current state
The MCP server is the centrepiece: ten tools, one API key, no configuration, callable from Claude, ChatGPT, Cursor or Intercom Fin, and included on every plan rather than gated. The Chrome extension follows the same instinct from the capture side — grab an idea wherever you spot it, and collapse a long help desk thread into a clean idea with an AI summary in one click. Behind both sits the June groundwork: a public npm SDK, multiple API keys, webhook handling, and MCP in public beta.
◆ Where it's heading
Frill is systematically removing the requirement to be in Frill. Capture moves to wherever the conversation already happens; retrieval moves to whatever assistant the team already uses. That reframes the product as the feedback store rather than the feedback interface, and the pricing decision reinforces it — putting MCP on every plan optimises for the corpus being queried, not for upsell. The earlier enterprise work (EU hosting, EntraID SSO, CSP) is what makes that store trustworthy enough to hold the data.
◆ Prediction
Expect write paths to follow the read paths — an assistant that can already ask what users want will next be expected to file, merge and status ideas — and expect more capture surfaces beyond the browser extension.
Hatz AI
7.5SUPPORT
Hatz pulls its training platform off TalentLMS and runs it inside the tenant.
◆ Current state
Hatz is an AI platform sold through managed service providers. Hatz Learn now runs natively in the tenant dashboard instead of a separate TalentLMS site, with completed courses and certifications migrated across. Tenant admins can also request a phone agent themselves, with MSP admins reviewing the exact configuration and billing starting on approval, and GLM-5.3-Flash joins the model selector.
◆ Where it's heading
Since Hatz Activate, the work has been about making the MSP-to-tenant boundary self-service rather than manual: tenants request phone agents instead of asking, PSA imports become selective rather than all-or-nothing, and phone agents start from templates that write their own instructions. Absorbing the learning platform fits that pattern — one fewer vendor and one fewer login between the customer and the product. Model additions continue on their usual cadence.
◆ Prediction
With training in-house and phone agents self-requested, expect the next releases to extend the same request-and-approve pattern to other provisioning that still requires an MSP admin to act.
Alternatives to Frill and Hatz AI
Other Support products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Frill or Hatz AI.
ManageEngine ServiceDesk Plus
ServiceDesk Plus moved upstream of the ticket, then spent the week tidying the sidebar
Chatway
Chatway's bot learned to read the store; now the store can listen back
ManageEngine ServiceDesk Plus Cloud
ManageEngine's cloud service desk drips small fixes; its AI arrives data center by data center
Desk365
Asset management is the real build; the feed is mostly an interview series.
Formbricks
Formbricks spends a whole RC train on making enterprise SSO stop breaking.
See all Frill alternatives → · See all Hatz AI alternatives →
Recent activity from Frill and Hatz AI
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 5d agoHatz AIHatz Learn moves off TalentLMS into the tenant dashboard ⚡
- 12d agoHatz AIShared Integration Credentials, Gemini 3.7 Flash, DeepSeek V4 Pro 0813, Phone Agent Tools and Approved Callers
- 19d agoHatz AIAttachment-Only Messages, Tenant Renaming, Invoices Over the API, Phone Agent Drafts and Silence Controls
- 20d agoFrillFrill Chrome Extension is here!
- 26d agoHatz AIDeepSeek V4 Flash 0731, Self-Reporting Credit Usage, Phone Agent Pause/Reassign/Duplicate, Artifact Presentation Mode, Auto-Tool Selection Notice
- 29d agoHatz AIHatz Activate: a Shadow AI scan and an MSP rollout console ⚡
- 1mo agoFrillIntroducing the new Frill MCP! ⚡
- 1mo agoHatz AIAutoTool v2, Optimized Phone Agent Pricing, MSP Workshop Categories for Agents
- 1mo agoFrillPublic npm SDK, Chrome extension, and MCP beta
- 4mo agoFrillBoost Until scheduling and announcement preview controls
- 9mo agoFrillEU hosting region, Cloudflare domains, richer idea API
- 1y agoFrillEntraID SSO, nine default languages, CSP hardening
Frequently asked questions
What is the difference between Frill and Hatz AI?
They serve adjacent needs but don't currently overlap on shipped themes. Hatz AI is currently shipping more aggressively (velocity 7.5 vs 6.3), with 2 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Frill better than Hatz AI?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Hatz AI is currently shipping more aggressively (velocity 7.5 vs 6.3), with 2 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Support products to evaluate alongside.
What are the best alternatives to Frill?
Top Frill alternatives in Support are ranked by recent ship velocity. Browse the "Frill alternatives" section above for the current picks, or visit /alternatives/frill for the full list with editorial commentary on each.
What are the best alternatives to Hatz AI?
Top Hatz AI alternatives in Support are ranked by recent ship velocity. Browse the "Hatz AI alternatives" section above for the current picks, or visit /alternatives/hatz-ai for the full list with editorial commentary on each.