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Comparison · Support
Richpanel vs Hatz AI
A side-by-side editorial comparison of Richpanel and Hatz AI — release velocity, themes, recent moves, and the top alternatives to consider.
Richpanel vs Hatz AI: at a glance
| Feature | Richpanel | Hatz AI |
|---|---|---|
| Sector | Support | Support |
| Velocity score | 5.0 | 6.3 |
| Sparks · 30d | 0 | 1 |
| Top themes | integrations, customer-support, ecommerce, omnichannel | msp, ai-agents, phone-agents, workflow-automation |
| Last editorial update | 1d ago | 5d ago |
| Website | — | — |
What is Richpanel?
Richpanel is folding the ecommerce support stack into one inbox, integration by integration
Richpanel is a support inbox for ecommerce brands, and nearly every recent release adds another external system to it: phone (RingCentral, JustCall), SMS (Klaviyo), post-purchase ops (AfterShip tracking, returns, warranty), and order platforms (SellerCloud, BigCommerce). The consistent design is that each system's data and actions land on the customer conversation, so agents resolve issues without leaving the ticket. SLA Management is the rare non-integration release, adding response and resolution tracking.
What is Hatz AI?
Hatz turns its MSP AI platform into an agent-composition and phone-automation system.
Hatz AI is an MSP-oriented AI workspace: a governed model selector plus agents, workflows, integrations, and AI phone agents, sold through managed-service-provider tenancy. Recent releases push hard on two fronts: making phone agents a real front-line call system (routing, warm transfer, caller memory, business hours, post-call workflows) and making agents composable inside workflows. Model breadth keeps expanding, with Sonnet 5 and seven new LLMs added to the selector.
Richpanel vs Hatz AI: editorial side-by-side
Richpanel
5.0SUPPORT
Richpanel is folding the ecommerce support stack into one inbox, integration by integration
◆ Current state
Richpanel is a support inbox for ecommerce brands, and nearly every recent release adds another external system to it: phone (RingCentral, JustCall), SMS (Klaviyo), post-purchase ops (AfterShip tracking, returns, warranty), and order platforms (SellerCloud, BigCommerce). The consistent design is that each system's data and actions land on the customer conversation, so agents resolve issues without leaving the ticket. SLA Management is the rare non-integration release, adding response and resolution tracking.
◆ Where it's heading
The bet is breadth: become the single console where an agent sees and acts on every downstream system — call recordings, warranty claims, return labels, order replacements — with no tab-switching. AfterShip Tracking hints at a second layer, feeding that live operational data to Richpanel's AI agent so it can answer 'where's my order?' on its own. Depth in any one integration matters less right now than covering the whole ecommerce stack.
◆ Prediction
Expect the integration cadence to continue — more phone, shipping, and marketplace connectors — with growing emphasis on letting the AI agent read and act on that integrated data, not just surface it to human agents.
Hatz AI
6.3SUPPORT
Hatz turns its MSP AI platform into an agent-composition and phone-automation system.
◆ Current state
Hatz AI is an MSP-oriented AI workspace: a governed model selector plus agents, workflows, integrations, and AI phone agents, sold through managed-service-provider tenancy. Recent releases push hard on two fronts: making phone agents a real front-line call system (routing, warm transfer, caller memory, business hours, post-call workflows) and making agents composable inside workflows. Model breadth keeps expanding, with Sonnet 5 and seven new LLMs added to the selector.
◆ Where it's heading
The direction is from a chat-with-models tool toward an automation platform where saved agents are reusable building blocks and phone agents replace human triage. Governance is a throughline: role-based model, integration, and tool controls, tenant templates, and usage budgets all deepen the MSP multi-tenant control plane. Model selection is increasingly abstracted behind Auto-LLM.
◆ Prediction
Expect further phone-agent autonomy and more agent-as-step composition across workflows, with continued MSP governance controls and ongoing additions to the model roster.
Alternatives to Richpanel and Hatz AI
Other Support products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Richpanel or Hatz AI.
Thread
Thread is building an AI-and-voice-native service desk for MSPs
Twilio
Twilio hardens enterprise identity while extending compliance into healthcare
LiveAgent
LiveAgent runs a heavy maintenance cadence while quietly wiring in AI-agent billing
Plain
Plain turns Sidekick from a drafting assistant into an agent that acts
Kapture CX
Kapture CX's feed is case studies and agentic-AI thought leadership, not release notes.
See all Richpanel alternatives → · See all Hatz AI alternatives →
Recent activity from Richpanel and Hatz AI
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 1d agoRichpanel📱New Integration: Klaviyo SMS
- 6d agoHatz AIPhone Agent Caller Memory and Business Hours, Smarter Auto-LLM Routing, Human-In-The-Loop Agents
- 8d agoHatz AIClaude Sonnet 5, 7 New LLMs, Microsoft 365 Improvements
- 8d agoRichpanel📞 RingCentral for Richpanel
- 13d agoHatz AIBlock Model by Role, Agents in Workflows, Usage Based Billing, Phone Agent Warm Transfer ⚡
- 17d agoRichpanel🛡️ AfterShip Warranty in Richpanel
- 17d agoRichpanel📦 AfterShip Tracking in Richpanel
- 17d agoRichpanel🔁 AfterShip Returns in Richpanel
- 21d agoHatz AIMulti-Department Phone Routing and Built-in Tool Controls
- 26d agoHatz AIClaude Fable 5 Disabled
- 27d agoHatz AIPhone Agents Post-Call Workflows, Role-Based Integration and Custom MCP Control, Re-run Workflow from Any Step, Integration and Custom MCP Default Settings for Tenant Templates, Outlook Attachment Support
- 1mo agoRichpanelSellerCloud is Now Integrated with Richpanel
Frequently asked questions
What is the difference between Richpanel and Hatz AI?
They serve adjacent needs but don't currently overlap on shipped themes. Hatz AI is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Richpanel better than Hatz AI?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Hatz AI is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Support products to evaluate alongside.
What are the best alternatives to Richpanel?
Top Richpanel alternatives in Support are ranked by recent ship velocity. Browse the "Richpanel alternatives" section above for the current picks, or visit /alternatives/richpanel for the full list with editorial commentary on each.
What are the best alternatives to Hatz AI?
Top Hatz AI alternatives in Support are ranked by recent ship velocity. Browse the "Hatz AI alternatives" section above for the current picks, or visit /alternatives/hatz-ai for the full list with editorial commentary on each.