Plain
Plain built an autonomous support agent, and has now built the controls to trust it.
Comparison · Support
Gorgias vs INKY
A side-by-side editorial comparison of Gorgias and INKY — release velocity, themes, recent moves, and the top alternatives to consider.
Gorgias vs INKY: at a glance
What is Gorgias?
From helpdesk-with-AI to AI-native helpdesk — Gorgias collapses its product story around the AI Agent.
Gorgias is publishing in dense bursts across three streams at once: AI-native product surfaces (MCP for Claude and ChatGPT, AI Agent pricing transparency, Helpdesk 2.0), original benchmark content (Ecom Lab, 2026 Conversational Commerce Report), and a steady ecommerce-support how-to library. The AI Agent is now the centerpiece; older helpdesk fundamentals get repositioned around it.
What is INKY?
INKY is wiring an LLM into email security while binding itself tighter to Kaseya.
INKY ships a dashboard release every one to two weeks, moving from 1.8.5 to 1.9.5 since May. The functional center is the Triage workspace, which pulled detection review, message actions and account-takeover enforcement into one place and made ATO configurable without a SIEM. July added Smart Insights, an LLM second opinion on inbound mail, plus automatic Autotask ticketing. Running alongside the security work, email-signature management has grown from a single page in June into a tabbed editor with per-field styling.
Gorgias vs INKY: editorial side-by-side
Gorgias
7.5SUPPORT
From helpdesk-with-AI to AI-native helpdesk — Gorgias collapses its product story around the AI Agent.
◆ Current state
Gorgias is publishing in dense bursts across three streams at once: AI-native product surfaces (MCP for Claude and ChatGPT, AI Agent pricing transparency, Helpdesk 2.0), original benchmark content (Ecom Lab, 2026 Conversational Commerce Report), and a steady ecommerce-support how-to library. The AI Agent is now the centerpiece; older helpdesk fundamentals get repositioned around it.
◆ Where it's heading
The arc is from helpdesk-with-AI to AI-native helpdesk. MCP plus LLM-query workflows push Gorgias into agentic infrastructure territory; the Ecom Lab launch reads as a play for benchmark-authority as a moat; Gaia for Zendesk is a thinly veiled competitor-displacement tactic. Expect the product story to keep collapsing around the AI Agent.
◆ Prediction
Expect tighter packaging of AI Agent capability with benchmark data — plausibly a public Ecom Lab dashboard surfacing 'where you stand versus the Gorgias customer set' — and more free utilities aimed at users of competing helpdesks.
INKY
6.3SUPPORT
INKY is wiring an LLM into email security while binding itself tighter to Kaseya.
◆ Current state
INKY ships a dashboard release every one to two weeks, moving from 1.8.5 to 1.9.5 since May. The functional center is the Triage workspace, which pulled detection review, message actions and account-takeover enforcement into one place and made ATO configurable without a SIEM. July added Smart Insights, an LLM second opinion on inbound mail, plus automatic Autotask ticketing. Running alongside the security work, email-signature management has grown from a single page in June into a tabbed editor with per-field styling.
◆ Where it's heading
Two threads are pulling in the same direction. Detection is becoming AI-assisted and explainable, with Smart Insights returning a verdict, a trickiness rating and a written rationale rather than a score. And the managed-service channel is being deepened at every layer — Autotask billing, Autotask ticketing, Kaseya-provisioned entitlements, a third-party training platform slotted in as an option. INKY is optimizing for the provider reselling it across many tenants, not the employee reading the mail.
◆ Prediction
Smart Insights is gated to Pro with a per-team opt-out, which points to it being extended and monetized further rather than made universal. Mesh was added as a recognized upstream provider under an auto-detect setting, so additional relay providers are the obvious continuation of that work.
Alternatives to Gorgias and INKY
Other Support products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Gorgias or INKY.
Sleekplan
Sleekplan rebuilt itself around AI triage, then put the feedback board inside ChatGPT.
Comm100
Comm100 publishes steadily about AI support — none of it is Comm100 shipping anything.
Respond.io
respond.io is layering an agent-authoring copilot and consumption billing on top of its omnichannel inbox.
Hatz AI
Hatz sells through MSPs, and its roadmap has started to serve the partner more than the end user
Knowmax
A teaser-only content feed making one argument: AI in the contact center fails on knowledge, not models.
See all Gorgias alternatives → · See all INKY alternatives →
Recent activity from Gorgias and INKY
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 13d agoINKYv1.9.5: Mesh relay detection and CyberHoot training support
- 20d agoINKYv1.9.3: Smart Insights brings an LLM verdict to every message ⚡
- 27d agoINKYv1.9.2: Autotask PSA ticketing for INKY alerts
- 1mo agoINKYv1.9.1: Tabbed signature editor and redesigned Triage
- 1mo agoINKYv1.8.8: Email signatures management page
- 2mo agoGorgiasAsk Your Helpdesk Anything: How to Use Claude or ChatGPT with Gorgias ⚡
- 2mo agoGorgiasHow To Calculate Net Promoter Score: NPS Formula, Tools, Tips
- 2mo agoGorgiasThe Complete Guide to Helpdesk Automation for Ecommerce Support Teams
- 2mo agoGorgiasSmall Business Customer Service: How to Handle It Solo
- 2mo agoGorgiasGaia for Zendesk: Diagnose and Fix Your AI Agent ⚡
- 2mo agoGorgiasHow to Audit Your Ticket Volume (and Actually Fix What's Driving It)
- 3mo agoINKYv1.8.5: Triage page and SIEM-free account-takeover detection
Frequently asked questions
What is the difference between Gorgias and INKY?
They serve adjacent needs but don't currently overlap on shipped themes. Gorgias is currently shipping more aggressively (velocity 7.5 vs 6.3), with 0 editorial sparks in the last 30 days against 1. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Gorgias better than INKY?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Gorgias is currently shipping more aggressively (velocity 7.5 vs 6.3), with 0 editorial sparks in the last 30 days against 1. For your specific use case, the alternatives sections above list other Support products to evaluate alongside.
What are the best alternatives to Gorgias?
Top Gorgias alternatives in Support are ranked by recent ship velocity. Browse the "Gorgias alternatives" section above for the current picks, or visit /alternatives/gorgias for the full list with editorial commentary on each.
What are the best alternatives to INKY?
Top INKY alternatives in Support are ranked by recent ship velocity. Browse the "INKY alternatives" section above for the current picks, or visit /alternatives/inky for the full list with editorial commentary on each.