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Salesforce News alternatives

The best Salesforce News alternatives in CRM software, ranked by Sparkpulse's velocity_score.

Updated Sep 26, 2026

Looking for the best alternatives to Salesforce News? Sparkpulse tracks and ranks 12 alternatives in CRM software by shipping velocity — how frequently each ships meaningful updates, verified from official changelogs. For reference, Salesforce News shipped 0 meaningful updates in the last 30 days and carries a velocity score of 8.8 out of 10 in 2026. The alternatives below are ranked the same way, so you're comparing real release momentum, not marketing claims.

About Salesforce News

Salesforce is using Informatica to position itself as the cross-cloud data layer for every agentic AI deployment.

On May 20, Salesforce released a coordinated set of Informatica announcements: headless data management available on AWS, Microsoft Foundry/Fabric, and Google Cloud simultaneously, plus the industry's "first unified agent and context catalog" and autonomous data management agents (CLAIRE Agent skills, MCP servers in AWS Agent Registry). In parallel, Agentforce Life Sciences crossed 140 industry-leading customers including Chiesi, Moderna, and Merck Animal Health, and the U.S. Air Force/Space Force signed a $72M Enterprise License Agreement under the $5.6B IDIQ contract. The cadence is heavy enterprise-deal news plus a structural platform repositioning of the Informatica acquisition.

Velocity 8.8 · Last update 4mo ago

Read the full Salesforce News trajectory →

Top 12 alternatives to Salesforce News

Ranked by recent ship velocity. Tap any card for the full editorial breakdown, or pivot to a head-to-head.

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Salesforce News vs alternatives — shipping velocity at a glance

Velocity score (0–10) and meaningful releases shipped in the last 30 days, from official changelogs. Higher = shipping faster.

ProductVelocitySparks · 30dFocus areasLatest release
Salesforce News (baseline)8.80agentic aiinformaticacross-cloudInformatica from Salesforce Delivers the Trusted Data Foundation Every AI Agent Needs — Now Across Every Surface, Every Platform, Everywhere
Twenty7.50crmai-agentopen-source—
Twenty7.50open-sourcecrmai-agents—
Folk6.31crmai-integrationmcpYour data, closer to home 🇪🇺
Close CRM6.31ai-assistantcrmtelephonyPhone Number Management
Lime Connect6.30customer-messagingai-agentsworkflow-automationLime Connect adds time-based workflow triggers and interactive AI Agent UI elements
Easy!Appointments6.31open-sourceschedulingcaldavEasy!Appointments 1.6.1-beta.1: Security hardening and CalDAV polish
Streak6.31crmgmailautomation⚡️ Automations can now trigger on new emails, calls, and meeting notes
Folk6.31crmmcpmobilefolk MCP turns interactions into insight
Thryv6.30local-seoai-searchlead-scoring—
Weflow6.30revenue-operationssalesforceactivity-captureThe Weflow Analytics Suite directly in Salesforce
GroupOffice5.00groupwareself-hostedopen-source—
Streak5.00crmllm-integrationmcp🤖 Add Streak as a Claude connector

The 12 best Salesforce News alternatives, in depth

1. Twenty · velocity 7.5

Twenty is hardening its AI agent layer — schema migrations signal it's treating agentic threads as load-bearing infrastructure.

Its velocity score of 7.5/10 reflects longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Twenty focuses on crm, ai agent and open source.

Twenty and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

2. Twenty · velocity 7.5

Twenty stabilizes its agent chat data model after a hotfix-heavy 2.42 release cycle.

Its velocity score of 7.5/10 reflects longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Twenty focuses on open source, crm and ai agents.

Twenty and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

3. Folk · velocity 6.3

Folk CRM adds EU data residency and tasks in an active shipping month.

Over the last 30 days Folk shipped 1 meaningful update vs Salesforce News's 0, most recently “Your data, closer to home 🇪🇺”. Its velocity score of 6.3/10 blends that with longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Folk focuses on crm, ai integration and mcp.

Over the last 30 days Folk has been shipping faster than Salesforce News — a point in its favour if release momentum matters to you.

4. Close CRM · velocity 6.3

Close rebuilds telephony for voice agents and embeds Chloe across every CRM surface.

Over the last 30 days Close CRM shipped 1 meaningful update vs Salesforce News's 0, most recently “Phone Number Management”. Its velocity score of 6.3/10 blends that with longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Close CRM focuses on ai assistant, crm and telephony.

Over the last 30 days Close CRM has been shipping faster than Salesforce News — a point in its favour if release momentum matters to you.

5. Lime Connect · velocity 6.3

Lime Connect adds time-based workflow triggers and interactive UI elements for its AI Agent, deepening its bet on AI-augmented customer communication.

Its velocity score of 6.3/10 reflects longer-term release cadence; its most recent meaningful update was “Lime Connect adds time-based workflow triggers and interactive AI Agent UI elements”.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Lime Connect focuses on customer messaging, ai agents and workflow automation.

Lime Connect and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

6. Easy!Appointments · velocity 6.3

Easy!Appointments 1.6 lands video conferencing, GDPR tools, and a serious security overhaul across its CalDAV and booking stack.

Over the last 30 days Easy!Appointments shipped 1 meaningful update vs Salesforce News's 0, most recently “Easy!Appointments 1.6.1-beta.1: Security hardening and CalDAV polish”. Its velocity score of 6.3/10 blends that with longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Easy!Appointments focuses on open source, scheduling and caldav.

Over the last 30 days Easy!Appointments has been shipping faster than Salesforce News — a point in its favour if release momentum matters to you.

7. Streak · velocity 6.3

Streak wires automations to email and call activity, turning Gmail CRM into an event-driven workflow engine.

Over the last 30 days Streak shipped 1 meaningful update vs Salesforce News's 0, most recently “⚡️ Automations can now trigger on new emails, calls, and meeting notes”. Its velocity score of 6.3/10 blends that with longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Streak focuses on crm, gmail and automation.

Over the last 30 days Streak has been shipping faster than Salesforce News — a point in its favour if release momentum matters to you.

8. Folk · velocity 6.3

Folk launched an MCP server and a mobile app in the same summer — two distinct distribution bets at once.

Over the last 30 days Folk shipped 1 meaningful update vs Salesforce News's 0, most recently “folk MCP turns interactions into insight”. Its velocity score of 6.3/10 blends that with longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Folk focuses on crm, mcp and mobile.

Over the last 30 days Folk has been shipping faster than Salesforce News — a point in its favour if release momentum matters to you.

9. Thryv · velocity 6.3

Thryv's feed is a marketing blog; the product news hides between the SEO posts.

Its velocity score of 6.3/10 reflects longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Thryv focuses on local seo, ai search and lead scoring.

Thryv and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

10. Weflow · velocity 6.3

Weflow is moving its reporting inside Salesforce rather than asking reps to leave it.

Its velocity score of 6.3/10 reflects longer-term release cadence; its most recent meaningful update was “The Weflow Analytics Suite directly in Salesforce”.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Weflow focuses on revenue operations, salesforce and activity capture.

Weflow and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

11. GroupOffice · velocity 5.0

GroupOffice ships 7 builds across three version tracks in five weeks — no changelogs disclosed.

Its velocity score of 5.0/10 reflects longer-term release cadence.

Where Salesforce News leans on agentic ai, informatica and cross cloud, GroupOffice focuses on groupware, self hosted and open source.

GroupOffice and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

12. Streak · velocity 5.0

Streak doubles down on LLM-native CRM with Claude connector and expanded MCP write capabilities.

Its velocity score of 5.0/10 reflects longer-term release cadence; its most recent meaningful update was “🤖 Add Streak as a Claude connector”.

Where Salesforce News leans on agentic ai, informatica and cross cloud, Streak focuses on crm, llm integration and mcp.

Streak and Salesforce News have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.

Frequently asked questions

What are the best alternatives to Salesforce News?

The top Salesforce News alternatives we currently track in CRM software are Twenty, Twenty, Folk, Close CRM, Lime Connect, ranked by recent ship velocity.

How is this list of Salesforce News alternatives ranked?

Alternatives are ranked by Sparkpulse's velocity_score — release cadence + 30-day spark count + sector-relative ship rate.

Can I compare Salesforce News directly with one of these alternatives?

Yes — every card has a "Compare with Salesforce News" link to a side-by-side /compare page.