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Folk

CRM
Velocity8.8

Collaborative CRM for relationship management with smart contact enrichment

folk is unbundling its CRM into surfaces: an agent, a phone, and now an API.

crmmcpapi-surfacemobileagent-nativedata-capture
Current state
folk spent April automating data upkeep inside the app, then spent three weeks in July adding three new ways to reach the same contact data: an MCP server, a native mobile app, and an Interactions API beta. The CRM workspace itself has changed little; what changed is who and what can address it. The changelog entries are one-line teasers with no release detail, so the depth of each launch is hard to verify from the feed alone.
Where it's heading
The pattern here is access, not features. MCP made the records agent-addressable, the mobile app made them capturable away from a desk, and the Interactions API opens the highest-value slice of the dataset to outside builders. folk is positioning itself as a contact graph that other tools read and write, rather than a destination app users are expected to sit in.
Prediction
Expect the Interactions API to exit beta with pricing attached, and the mobile app to keep absorbing capture features the way the business card scanner did two weeks after launch.

Recent moves

  1. 11d ago

    New business card scanner on mobile

    Two weeks after the mobile app shipped, its first real capture feature lands: point the camera at a business card and the contact imports into folk. It confirms the phone is being built as an input device for the contact graph rather than a read-only companion.

  2. 13d ago

    Join our new beta for Interactions API

    ⚡ SPARK

    The third new surface in three weeks, and the first aimed at developers rather than users. Opening interaction history, the data folk holds most exclusively, is the clearest sign the CRM is being repositioned as a data layer.

  3. 26d ago

    Introducing Contacts by folk, our Mobile app

    ⚡ SPARK

    folk's first native client, and the release that turned a browser workflow tool into something usable between meetings. It anchored the capture push that the business card scanner extended two weeks later.

  4. 1mo ago

    Meet folk MCP

    ⚡ SPARK

    The opening move of the July run: folk made its CRM readable and writable by AI agents through MCP a full three weeks before it opened a conventional API beta. Agent access came first, which says something about where the team expects the traffic to come from.

  5. 3mo ago

    Automate busywork with Auto-fill AI

    April's release put continuous enrichment behind the contact records, finding, cleaning and categorizing without a manual trigger. It is the groundwork for the agent-facing surfaces that arrived in July, though enrichment automation on its own is now standard across the category.

    View source ↗
  6. 3mo ago

    Automate busywork with Auto-fill AI

    A duplicate capture of the April 29 Auto-fill AI announcement, picked up by a second feed path with no source URL. Not a separate release.