Hex
Hex is rebuilding analytics around an agent — now an MCP client that pulls context from anywhere.
A side-by-side editorial comparison of Umami and Plausible — release velocity, themes, recent moves, and the top alternatives to consider.
Umami v3.1.0 ships custom dashboards and session replay on top of the v3 rewrite.
v3.1.0 is the headline: Boards (custom dashboards composed on a row/column canvas), Session Replay, Web Vitals performance tracking, a redesigned share page, and a long fix list. Underneath sit a December stretch of CVE patches across both v3 and v2 lines (Next.js security update), and the November v3.0.0 launch that established the new UI and architecture.
Plausible pushes past simple counts into path analysis and AI-referral tracking
Plausible has spent recent releases moving beyond pageview tallies toward behavioral depth: User Journeys, strict-order funnels, and full-URL breakdowns in Page reports all extend how granularly users can trace traffic. Alongside that, it added a dedicated AI Assistants channel that isolates referral traffic from ChatGPT, Claude, Gemini, and Perplexity. The privacy-light positioning is intact while the feature surface widens into the path-analysis territory long held by heavier tools.
v3.1.0 is the headline: Boards (custom dashboards composed on a row/column canvas), Session Replay, Web Vitals performance tracking, a redesigned share page, and a long fix list. Underneath sit a December stretch of CVE patches across both v3 and v2 lines (Next.js security update), and the November v3.0.0 launch that established the new UI and architecture.
Umami is moving past privacy-friendly pageview counting toward full product analytics — Boards turns it into a build-your-own dashboard tool, Session Replay adds qualitative behavior data, and Web Vitals brings performance into the same surface. The v3 rewrite was the foundation; v3.1 is where the surface area starts widening.
Expect deeper Session Replay tooling next — privacy filters, search/filter across replays, integration with Boards. Funnels and cohort analysis are the natural follow-ons given the dashboard composition primitive. The maintained v2 line will likely shrink to security-only patches.
Plausible has spent recent releases moving beyond pageview tallies toward behavioral depth: User Journeys, strict-order funnels, and full-URL breakdowns in Page reports all extend how granularly users can trace traffic. Alongside that, it added a dedicated AI Assistants channel that isolates referral traffic from ChatGPT, Claude, Gemini, and Perplexity. The privacy-light positioning is intact while the feature surface widens into the path-analysis territory long held by heavier tools.
The arc points toward Plausible competing on analytical depth, not just simplicity. Funnels, journeys, and URL-level granularity are the building blocks of flow analysis, and the cadence here is consistent rather than one-off. The AI Assistants channel shows attention to where attribution is shifting as LLM referrals grow.
Given the journeys-plus-funnels pattern, the next move is likely further path-analysis refinement — deeper journey breakdowns or segmentation — and expanded AI-source detail building on the new channel.
Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Umami or Plausible.
Hex is rebuilding analytics around an agent — now an MCP client that pulls context from anywhere.
Fulcrum is in steady maintenance mode, polishing its field-mapping and mobile data-capture core.
Lightdash keeps sanding down the edges of self-serve BI, chart by chart.
Apify is rebuilding the Actor platform as MCP-first agent infrastructure.
Duplicate Apache Superset row — same Helm-chart packaging feed, no distinct product signal
Superset's public feed is all Helm-chart packaging — the 6.x product work sits behind release votes
See all Umami alternatives → · See all Plausible alternatives →
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
They serve adjacent needs but don't currently overlap on shipped themes. Plausible is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Plausible is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.
Top Umami alternatives in Analytics are ranked by recent ship velocity. Browse the "Umami alternatives" section above for the current picks, or visit /alternatives/umami for the full list with editorial commentary on each.
Top Plausible alternatives in Analytics are ranked by recent ship velocity. Browse the "Plausible alternatives" section above for the current picks, or visit /alternatives/plausible for the full list with editorial commentary on each.