Hex
Hex is rebuilding analytics around an agent — now an MCP client that pulls context from anywhere.
Comparison · Analytics
Umami vs Apify
A side-by-side editorial comparison of Umami and Apify — release velocity, themes, recent moves, and the top alternatives to consider.
Umami vs Apify: at a glance
| Feature | Umami | Apify |
|---|---|---|
| Sector | Analytics | Analytics |
| Velocity score | 3.8 | 6.3 |
| Sparks · 30d | 0 | 1 |
| Top themes | product-analytics, session-replay, custom-dashboards, web-vitals | mcp, ai-agents, marketplace-discovery, api |
| Last editorial update | 1mo ago | 2d ago |
| Website | Visit → | — |
What is Umami?
Umami v3.1.0 ships custom dashboards and session replay on top of the v3 rewrite.
v3.1.0 is the headline: Boards (custom dashboards composed on a row/column canvas), Session Replay, Web Vitals performance tracking, a redesigned share page, and a long fix list. Underneath sit a December stretch of CVE patches across both v3 and v2 lines (Next.js security update), and the November v3.0.0 launch that established the new UI and architecture.
What is Apify?
Apify is rebuilding the Actor platform as MCP-first agent infrastructure.
Apify's Actor platform is reorienting around AI agents. Recent releases add MCP connectors for authenticated apps, a redesigned MCP configurator spanning major LLM clients, interactive OpenAPI endpoints for standby Actors, and stricter permission defaults framed explicitly around agent safety. The marketplace itself is gaining agent- and search-readable surfaces.
Umami vs Apify: editorial side-by-side
Umami
3.8ANALYTICS
Umami v3.1.0 ships custom dashboards and session replay on top of the v3 rewrite.
◆ Current state
v3.1.0 is the headline: Boards (custom dashboards composed on a row/column canvas), Session Replay, Web Vitals performance tracking, a redesigned share page, and a long fix list. Underneath sit a December stretch of CVE patches across both v3 and v2 lines (Next.js security update), and the November v3.0.0 launch that established the new UI and architecture.
◆ Where it's heading
Umami is moving past privacy-friendly pageview counting toward full product analytics — Boards turns it into a build-your-own dashboard tool, Session Replay adds qualitative behavior data, and Web Vitals brings performance into the same surface. The v3 rewrite was the foundation; v3.1 is where the surface area starts widening.
◆ Prediction
Expect deeper Session Replay tooling next — privacy filters, search/filter across replays, integration with Boards. Funnels and cohort analysis are the natural follow-ons given the dashboard composition primitive. The maintained v2 line will likely shrink to security-only patches.
Apify
6.3ANALYTICS
Apify is rebuilding the Actor platform as MCP-first agent infrastructure.
◆ Current state
Apify's Actor platform is reorienting around AI agents. Recent releases add MCP connectors for authenticated apps, a redesigned MCP configurator spanning major LLM clients, interactive OpenAPI endpoints for standby Actors, and stricter permission defaults framed explicitly around agent safety. The marketplace itself is gaining agent- and search-readable surfaces.
◆ Where it's heading
The throughline is making Actors first-class tools for LLM agents: callable, documented, permissioned, and discoverable. OpenAPI docs and the configurator lower the friction of letting an agent invoke an Actor it didn't write, while permission gates add a safety counterweight. Discovery features extend the same agent-centric logic to distribution on Apify Store.
◆ Prediction
Expect broader MCP coverage — more Actors marked MCP-compatible and tighter authenticated connector flows — alongside further agent-oriented discovery surfaces on the Store.
Alternatives to Umami and Apify
Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Umami or Apify.
Fulcrum
Fulcrum is in steady maintenance mode, polishing its field-mapping and mobile data-capture core.
Lightdash
Lightdash keeps sanding down the edges of self-serve BI, chart by chart.
Apache Superset
Duplicate Apache Superset row — same Helm-chart packaging feed, no distinct product signal
Apache Superset
Superset's public feed is all Helm-chart packaging — the 6.x product work sits behind release votes
Tinybird
Tinybird funnels customers from Classic to Forward while widening connectors and SDK coverage.
Recent activity from Umami and Apify
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 2d agoApifyNew Actor creation flow
- 3d agoApifyPublish tasks for your Actor to get more users
- 18d agoApifyMCP connectors are live. Actors now work where you do. ⚡
- 1mo agoApifyInteractive OpenAPI documentation for standby Actors
- 1mo agoApifyFull-permission Actors now require approval
- 2mo agoApifyMultiple datasets for Actors
- 2mo agoUmamiv3.1.0 ⚡
- 2mo agoUmamiGitHub error page captured
- 6mo agoUmamiv3.0.3 — Next.js CVE patch
- 6mo agoUmamiv2.20.2 — Next.js CVE patch (v2 line)
- 6mo agoUmamiv2.20.1 — Next.js CVE follow-up + Docker fix
- 6mo agoUmamiv2.20.0 — Next.js CVE patch
Frequently asked questions
What is the difference between Umami and Apify?
They serve adjacent needs but don't currently overlap on shipped themes. Apify is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Umami better than Apify?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Apify is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.
What are the best alternatives to Umami?
Top Umami alternatives in Analytics are ranked by recent ship velocity. Browse the "Umami alternatives" section above for the current picks, or visit /alternatives/umami for the full list with editorial commentary on each.
What are the best alternatives to Apify?
Top Apify alternatives in Analytics are ranked by recent ship velocity. Browse the "Apify alternatives" section above for the current picks, or visit /alternatives/apify for the full list with editorial commentary on each.