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Comparison · Comms
Shortwave vs Zoho Cliq
A side-by-side editorial comparison of Shortwave and Zoho Cliq — release velocity, themes, recent moves, and the top alternatives to consider.
Shared themes:mcp
Shortwave vs Zoho Cliq: at a glance
What is Shortwave?
Shortwave keeps folding autonomy into the inbox, one AI action at a time.
Shortwave has moved decisively from an AI-assisted email client to an inbox that acts on the user's behalf. The assistant reads, drafts, organizes, and — via the Tasklet integration — triggers automated workflows across thousands of apps, with its work surfaced inside Shortwave rather than buried in Gmail. Every release since late 2024 has pushed more of the email workflow out of the user's hands and into the model's.
What is Zoho Cliq?
Zoho retells Cliq 7.0 as an AI story, and lets customers pick whose model tells it.
Cliq 7.0 landed on August 19 as a same-day cluster of five posts, headlined by Cliq Mini — the old chat widget repositioned as communication that travels with the user across CRM, help desk and project apps, with picture-in-picture carrying calls along. Two weeks later Zoho published a narrative recap of the same release framed around AI: MCP-driven agents answering questions about a channel, live meeting transcripts, visible slot availability in event scheduling, and a Deluge Zia bot that generates automation scripts from a plain-language description. The recap also adds a genuinely new admin option — Gemini, Cohere, DeepSeek and Claude selectable alongside Zoho's own Zia.
Shortwave vs Zoho Cliq: editorial side-by-side
Shortwave
0.0COMMS
Shortwave keeps folding autonomy into the inbox, one AI action at a time.
◆ Current state
Shortwave has moved decisively from an AI-assisted email client to an inbox that acts on the user's behalf. The assistant reads, drafts, organizes, and — via the Tasklet integration — triggers automated workflows across thousands of apps, with its work surfaced inside Shortwave rather than buried in Gmail. Every release since late 2024 has pushed more of the email workflow out of the user's hands and into the model's.
◆ Where it's heading
The direction is a steadily widening action surface: MCP connectors to external tools, AI Memories, voice, and now trigger-based automation all frame email as an agent runtime rather than a reading pane. Model choices track the frontier closely — Claude 3.7 to Sonnet 4 to the 4.6 family — keeping capability tied to whatever the best available model can do. The team ships broadly across web, desktop, iOS, and Android each cycle.
◆ Prediction
The next moves most likely deepen autonomous execution — more trigger types and tighter loops where the assistant acts with less confirmation — rather than adding new surface features.
Zoho Cliq
6.3COMMS
Zoho retells Cliq 7.0 as an AI story, and lets customers pick whose model tells it.
◆ Current state
Cliq 7.0 landed on August 19 as a same-day cluster of five posts, headlined by Cliq Mini — the old chat widget repositioned as communication that travels with the user across CRM, help desk and project apps, with picture-in-picture carrying calls along. Two weeks later Zoho published a narrative recap of the same release framed around AI: MCP-driven agents answering questions about a channel, live meeting transcripts, visible slot availability in event scheduling, and a Deluge Zia bot that generates automation scripts from a plain-language description. The recap also adds a genuinely new admin option — Gemini, Cohere, DeepSeek and Claude selectable alongside Zoho's own Zia.
◆ Where it's heading
Cliq's recent moves point the same way from opposite ends: the MCP server made it an endpoint agents drive, and 7.0 makes it a surface embedded inside sibling Zoho apps. Both reduce the case for opening Cliq as its own window. The model-provider toggle is the newer thread and cuts against Zoho's usual posture of shipping its own AI — it concedes that customers now arrive with a model preference. Note the feed's shape: 7.0 is being re-announced from several angles, so a post's date says little about when the capability shipped, and multimedia summaries are described as in progress rather than available.
◆ Prediction
Expect the provider list in the admin panel to become the standard pattern across Zoho apps rather than staying a Cliq setting, since the same Zia surface exists suite-wide. Whether multimedia summaries ship as described is the open item — the post commits to the direction without dating it.
Alternatives to Shortwave and Zoho Cliq
Other Comms products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Shortwave or Zoho Cliq.
Synapse
Synapse publishes only a changelog link, so its feed records releases without describing them
Element X Android
Element X Android ships roughly weekly, alternating real features with fix rounds
Wire
Calling is the one surface Wire's web client touches in every documented release.
Rocket.Chat
Rocket.Chat finishes the 8.8 calling work while the licence wall for SSO gets a date.
Bandwidth
Bandwidth sells trust in the call, and self-service everywhere it used to sell tickets.
See all Shortwave alternatives → · See all Zoho Cliq alternatives →
Recent activity from Shortwave and Zoho Cliq
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 1d agoZoho CliqCliq adds Gemini, Cohere, DeepSeek and Claude as selectable AI providers
- 14d agoZoho CliqCliq 7.0: From hours to minutes with the Cliq developer platform
- 14d agoZoho CliqCliq 7.0: Get to what matters, faster
- 14d agoZoho CliqCliq 7.0: Built to fit the way you work ⚡
- 14d agoZoho CliqCliq 7.0 carries calls picture-in-picture across Zoho apps
- 14d agoZoho CliqMeet the new Cliq Mini: Communication that stays with you across Zoho apps
- 6mo agoShortwaveUpgraded to Claude Sonnet & Opus 4.6
- 7mo agoShortwaveFully automate your email with Tasklet 🔗 ⚡
- 11mo agoShortwaveEnhanced AI performance & collaboration
- 1y agoShortwaveIntegrate the AI with all your apps 🔌 ⚡
- 1y agoShortwaveTalk to your inbox 🎙️
- 1y agoShortwaveOrganize your inbox with AI ✨
Frequently asked questions
What is the difference between Shortwave and Zoho Cliq?
Both compete on the same themes — mcp — within Comms. Zoho Cliq is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Shortwave better than Zoho Cliq?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Zoho Cliq is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Comms products to evaluate alongside.
What are the best alternatives to Shortwave?
Top Shortwave alternatives in Comms are ranked by recent ship velocity. Browse the "Shortwave alternatives" section above for the current picks, or visit /alternatives/shortwave for the full list with editorial commentary on each.
What are the best alternatives to Zoho Cliq?
Top Zoho Cliq alternatives in Comms are ranked by recent ship velocity. Browse the "Zoho Cliq alternatives" section above for the current picks, or visit /alternatives/zoho-cliq for the full list with editorial commentary on each.