← Back to home
Comparison · Mkt Auto

Kit (formerly ConvertKit) vs Craft CMS

A side-by-side editorial comparison of Kit (formerly ConvertKit) and Craft CMS — release velocity, themes, recent moves, and the top alternatives to consider.

Kit (formerly ConvertKit) vs Craft CMS: at a glance

FeatureKit (formerly ConvertKit)Craft CMS
SectorMkt AutoMkt Auto
Velocity score6.36.3
Sparks · 30d11
Top themesemail-marketing, mcp, landing-pages, creator-toolscms, laravel, breaking-changes, plugin-api
Last editorial update11d ago5d ago
WebsiteVisit →Visit →

What is Kit (formerly ConvertKit)?

Kit rebuilt its landing page editor, then handed the controls to an AI agent.

Kit's recent releases converge on one thing: giving creators a full publishing surface inside Kit rather than sending them to a third-party page builder. The landing page editor was rebuilt in June with 20+ templates and full control over layout, fonts and sections; custom favicons and the Creator profile to Newsletter site rename finished the job of making those pages feel owned rather than hosted. The newest release lets the Kit MCP build and edit those pages directly. Alongside runs an audience-intelligence thread - Subscriber Signals in early access - and network features letting creators request connections with each other.

Read the full Kit (formerly ConvertKit) trajectory →

What is Craft CMS?

Craft 6 is being rebuilt on Laravel, and the alphas are breaking plugins to get there.

Craft runs two trains at once: a 6.0.0 alpha series rearchitecting the CMS, and 5.10.x patches that are single-bug fixes shipped within hours of each other. The alphas carry the work — queue jobs and dependency resolution moved onto Laravel's service container, control-panel serialization switched to Illuminate helpers, the imagine image library replaced with intervention/image, and a first-party control-panel component library added. Alpha 14 shipped with an explicit breaking-changes notice for plugin authors.

Read the full Craft CMS trajectory →

Kit (formerly ConvertKit) vs Craft CMS: editorial side-by-side

Kit (formerly ConvertKit) logo6.3

Kit rebuilt its landing page editor, then handed the controls to an AI agent.

◆ Current state

Kit's recent releases converge on one thing: giving creators a full publishing surface inside Kit rather than sending them to a third-party page builder. The landing page editor was rebuilt in June with 20+ templates and full control over layout, fonts and sections; custom favicons and the Creator profile to Newsletter site rename finished the job of making those pages feel owned rather than hosted. The newest release lets the Kit MCP build and edit those pages directly. Alongside runs an audience-intelligence thread - Subscriber Signals in early access - and network features letting creators request connections with each other.

◆ Where it's heading

The Kit MCP is the axis. It arrived in May as a read-and-analyze tool - ask questions about your list, create tags or broadcasts from Claude, ChatGPT or Cursor - and has now crossed into building the actual published artifact. That sequencing is deliberate: rebuild the editor as a structured, template-driven system first, then expose it to an agent, because an agent can only assemble a page that is composed of describable parts. The rename and favicon work point the same way, toward Kit as the place a creator's web presence lives rather than just where email is sent.

◆ Prediction

Expect the MCP surface to extend from landing pages into sequences and the newsletter site itself, and Subscriber Signals to move out of early access as the data layer the agent reasons over.

C
Craft CMS
MKT AUTO
6.3

Craft 6 is being rebuilt on Laravel, and the alphas are breaking plugins to get there.

◆ Current state

Craft runs two trains at once: a 6.0.0 alpha series rearchitecting the CMS, and 5.10.x patches that are single-bug fixes shipped within hours of each other. The alphas carry the work — queue jobs and dependency resolution moved onto Laravel's service container, control-panel serialization switched to Illuminate helpers, the imagine image library replaced with intervention/image, and a first-party control-panel component library added. Alpha 14 shipped with an explicit breaking-changes notice for plugin authors.

◆ Where it's heading

The direction is a Laravel-native Craft: Artisan command discovery, container-resolved queue jobs, Illuminate helpers, and plugins that no longer register through composer extra fields or automatic trait lifecycle hooks. The image pipeline swap brings libvips and formats like HEIC, JPEG XL and TIFF along with it. Meanwhile 5.10 receives nothing but same-day bug fixes, which is what a maintenance branch looks like once the team's attention has moved.

◆ Prediction

Expect further alphas to keep narrowing the plugin API surface ahead of a beta, with the 5.10 line continuing at one or two same-day patch releases a week.

Alternatives to Kit (formerly ConvertKit) and Craft CMS

Other Mkt Auto products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Kit (formerly ConvertKit) or Craft CMS.

See all Kit (formerly ConvertKit) alternatives → · See all Craft CMS alternatives →

Recent activity from Kit (formerly ConvertKit) and Craft CMS

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 6d agoCraft CMSAlpha 16 fixes double-required migrations and a widget gap
  2. 6d agoCraft CMS5.10.13.2 fixes a SQL error on empty Categories fields
  3. 7d agoCraft CMS5.10.13.1 restores rendering of sanitized SVGs
  4. 7d agoCraft CMSCraft 6 swaps its image pipeline to intervention/image and libvips
  5. 12d agoKit (formerly ConvertKit)Build and edit landing pages with the Kit MCP
  6. 20d agoCraft CMSCraft 6 alpha 14 breaks plugin providers and lifecycle hooks
  7. 22d agoKit (formerly ConvertKit)Request to connect with other creators in the Creator Network
  8. 26d agoCraft CMSCraft 6 moves queues and DI onto Laravel's container
  9. 29d agoKit (formerly ConvertKit)Your favicon, your brand
  10. 1mo agoKit (formerly ConvertKit)Try the new Kit navigation
  11. 1mo agoKit (formerly ConvertKit)'Creator profile' is now called 'Newsletter site'
  12. 1mo agoKit (formerly ConvertKit)Get early access for Subscriber Signals

Frequently asked questions

What is the difference between Kit (formerly ConvertKit) and Craft CMS?

They serve adjacent needs but don't currently overlap on shipped themes. Kit (formerly ConvertKit) and Craft CMS are shipping at a similar cadence (velocity 6.3 vs 6.3, both within Sparkpulse's "active" band). See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Kit (formerly ConvertKit) better than Craft CMS?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Kit (formerly ConvertKit) and Craft CMS are shipping at a similar cadence (velocity 6.3 vs 6.3, both within Sparkpulse's "active" band). For your specific use case, the alternatives sections above list other Mkt Auto products to evaluate alongside.

What are the best alternatives to Kit (formerly ConvertKit)?

Top Kit (formerly ConvertKit) alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Kit (formerly ConvertKit) alternatives" section above for the current picks, or visit /alternatives/convertkit for the full list with editorial commentary on each.

What are the best alternatives to Craft CMS?

Top Craft CMS alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Craft CMS alternatives" section above for the current picks, or visit /alternatives/craft-cms for the full list with editorial commentary on each.