Thryv
Thryv's feed is SEO content marketing, not a product changelog — SMB visibility advice on repeat.
A side-by-side editorial comparison of Act and Salesflare — release velocity, themes, recent moves, and the top alternatives to consider.
Act! pivots from CRM-only to payment processor while modernizing its Cloud UX.
Act! is in the middle of a methodical Cloud modernization, rebuilding list views, navigation, and notifications to match the consistency users expect from modern CRMs. Alongside that polish work, Act! has just shipped Act! Payments via Propelr — turning the CRM into a place where credit card transactions close, not just leads. The product is still recognizably a small-business CRM, but its surface area is widening.
Salesflare ships AI-import and an MCP connector to ChatGPT and Claude, amid heavy 'best CRM' SEO output.
The feed is dominated by 'best CRM' listicles (many published the same day) but the lead entry is a genuine product release: bulk-create for opportunities and accounts, AI-assisted import mapping with date normalization, and an MCP connection exposing Salesflare to ChatGPT, Claude, and other AI tools.
Act! is in the middle of a methodical Cloud modernization, rebuilding list views, navigation, and notifications to match the consistency users expect from modern CRMs. Alongside that polish work, Act! has just shipped Act! Payments via Propelr — turning the CRM into a place where credit card transactions close, not just leads. The product is still recognizably a small-business CRM, but its surface area is widening.
The release cadence shows two parallel tracks: weekly UX rationalization (notification center, list parity, faster task editing) and category expansion through embedded financial services. Act! is following the same playbook HubSpot and Pipedrive have run — keep the legacy users happy with quality-of-life work while quietly bolting on revenue-bearing features that compete with Stripe-adjacent SMB tools. Payments is the most directional move in years.
Expect deeper payments integration next — recurring billing tied to opportunities, dunning workflows from the contact record, and likely a payments-driven pricing tier that monetizes transaction volume rather than seats.
The feed is dominated by 'best CRM' listicles (many published the same day) but the lead entry is a genuine product release: bulk-create for opportunities and accounts, AI-assisted import mapping with date normalization, and an MCP connection exposing Salesflare to ChatGPT, Claude, and other AI tools.
The product direction is toward faster data entry and, more notably, making the CRM addressable by external LLM agents via MCP — opening the pipeline to agentic workflows. Around that, Salesflare runs a high-volume comparison-content SEO engine.
Expect the MCP/agent integration to deepen (more actions exposed to LLMs) alongside continued AI-import refinements; the SEO listicle cadence will likely persist independently of product work.
Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Act or Salesflare.
Thryv's feed is SEO content marketing, not a product changelog — SMB visibility advice on repeat.
Cognism's crawled feed is SEO blog content on data enrichment, not releases
Twenty's v2.16 bundles a partner marketplace, AI workflow tooling, and a standalone UI package.
NetHunt's feed is Gmail/CRM how-to and SEO content, not a product changelog.
Vendasta's tracked feed is an agency-marketing blog, not a product changelog.
ReachInbox's tracked feed is cold-email SEO content, not a release log.
See all Act alternatives → · See all Salesflare alternatives →
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
Both compete on the same themes — crm — within CRM. Act and Salesflare are shipping at a similar cadence (velocity 6.3 vs 6.3, both within Sparkpulse's "active" band). See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Act and Salesflare are shipping at a similar cadence (velocity 6.3 vs 6.3, both within Sparkpulse's "active" band). For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.
Top Act alternatives in CRM are ranked by recent ship velocity. Browse the "Act alternatives" section above for the current picks, or visit /alternatives/act for the full list with editorial commentary on each.
Top Salesflare alternatives in CRM are ranked by recent ship velocity. Browse the "Salesflare alternatives" section above for the current picks, or visit /alternatives/salesflare for the full list with editorial commentary on each.