← Back to all sparks
C

Canny

SUPPORT
Velocity5.0

Canny turns its feedback board into an AI feedback-ops layer wired to CRM revenue.

customer-feedbackautopilotcrm-integrationmcpideascustomer-support
Current state
Canny is building out Autopilot, its AI that captures feedback from sales calls and support conversations, triages it into product-area groups, and now auto-links open Salesforce and HubSpot opportunities to the feedback it finds. Its Ideas hub reached the Core plan, and the MCP server crossed 55 tools spanning ideas, insights, groups, and portal.
Where it's heading
The product is moving from a static feedback portal toward an automated feedback-operations layer: AI triage, on-demand auto-grouping, CRM opportunity linkage, and Slack close-the-loop notifications connect raw feedback to revenue and to the teams that own accounts. The growing MCP surface opens that data to agentic and programmatic access.
Prediction
Expect deeper Autopilot automation tying feedback to revenue signals and more MCP tooling; broader plan availability suggests a push to make Ideas the default feedback home rather than an add-on.

Recent moves

  1. 16d ago

    MCP server updates

    The Canny MCP server passes 55 tools, adding coverage for ideas, insights, groups, users/companies, and portal, including HubSpot/Salesforce opportunity linking. Steadily opens Canny's data to programmatic and agentic access.

  2. 17d ago

    Autopilot auto-links opportunities & deals

    Autopilot now automatically links open Salesforce and HubSpot opportunities to captured feedback, under guardrails like a single open opportunity and a future close date. A concrete step in wiring feedback to revenue, on by default for eligible teams.

  3. 22d ago

    Run auto-grouping on demand

    Teams can now trigger Autopilot's auto-grouping of ungrouped ideas on demand once they have at least three groups. Gives users manual control over an otherwise automatic triage step.

  4. 1mo ago

    Ideas beta available to customers on the Core plan

    The Ideas beta — the centralized feedback hub with Autopilot triage and revenue-aware insights — opens to all Core-plan teams. Broadens reach of the feature line the trajectory is built around.

  5. 1mo ago

    New Slack DMs

    New Slack DMs notify account owners when an idea they have customer interest in is completed, with links to the Salesforce or HubSpot record. Closes the loop between shipped feedback and the teams that own accounts.

  6. 1mo ago

    Manually create companies

    Companies can now be created manually, helping teams that can't yet sync company data via the SDK still track which customers want a feature. A useful onboarding gap-filler for the insights workflow.