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Comparison · CRM
Thryv vs Easy!Appointments
A side-by-side editorial comparison of Thryv and Easy!Appointments — release velocity, themes, recent moves, and the top alternatives to consider.
Thryv vs Easy!Appointments: at a glance
What is Thryv?
Thryv has rebuilt its whole content pitch around getting local businesses cited by AI.
Almost everything in the feed is small-business marketing education, and the dominant theme is answer engine optimization — how to rank in ChatGPT and AI Overviews, which website pages AI reads to understand a service business, and why review volume beats keyword targeting when an assistant makes the recommendation. Vertical reputation-software roundups and AI lead-generation guides fill out the rest. One entry is real product news: an integration with Jobber for home service businesses.
What is Easy!Appointments?
Self-hosted scheduler adds video-meeting links, then parks 1.6.0 in beta for four months.
Easy!Appointments publishes only pre-release tags — every entry in the feed is an alpha or a beta. The 1.6.0 line, opened in February 2026, is the first to treat online meetings as first-class: Jitsi link generation for public bookings, a Google Meet setting, and a dedicated meeting-link field on appointments. Google Calendar handling was pulled into its own integration section, and providers can now toggle their own syncing.
Thryv vs Easy!Appointments: editorial side-by-side
Thryv
5.0CRM
Thryv has rebuilt its whole content pitch around getting local businesses cited by AI.
◆ Current state
Almost everything in the feed is small-business marketing education, and the dominant theme is answer engine optimization — how to rank in ChatGPT and AI Overviews, which website pages AI reads to understand a service business, and why review volume beats keyword targeting when an assistant makes the recommendation. Vertical reputation-software roundups and AI lead-generation guides fill out the rest. One entry is real product news: an integration with Jobber for home service businesses.
◆ Where it's heading
Thryv is betting that local discovery is moving from search results to assistant recommendations, and it is teaching that shift to the plumbers, electricians, and landscapers it sells to. The emphasis on reviews and detailed service pages points at where its own product can plausibly help, since reputation management and website content are things Thryv already runs for these customers. The Jobber integration shows the other half of the motion — connecting to the field-service tools those businesses use to actually do the work.
◆ Prediction
Expect the AEO framing to keep expanding across verticals, and more integrations with field-service and scheduling tools that close the gap between a lead arriving and a job getting booked.
Self-hosted scheduler adds video-meeting links, then parks 1.6.0 in beta for four months.
◆ Current state
Easy!Appointments publishes only pre-release tags — every entry in the feed is an alpha or a beta. The 1.6.0 line, opened in February 2026, is the first to treat online meetings as first-class: Jitsi link generation for public bookings, a Google Meet setting, and a dedicated meeting-link field on appointments. Google Calendar handling was pulled into its own integration section, and providers can now toggle their own syncing.
◆ Where it's heading
The product is moving from a booking form toward a scheduler that owns the whole appointment, including where it takes place. The 1.6.0 changelog is cumulative and barely changes between alpha.1, beta.1 and beta.2 — the feature set landed in February and the two betas since have been stabilization passes. The preceding 1.5.x work was almost entirely fixes and permission tightening, which makes 1.6.0 the first feature-bearing cycle in over a year.
◆ Prediction
The obvious next step is a 1.6.0 stable, but nothing has been tagged since 2026-04-01, so the release is either close or stalled — these entries do not distinguish between the two.
Alternatives to Thryv and Easy!Appointments
Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Thryv or Easy!Appointments.
Streak
Streak's MCP server stopped just reading the CRM and started writing to it
ERPNext
Two ERPNext lines ship minutes apart: v16 takes the features, v15 takes the same fixes
BigContacts
BIGContacts publishes CRM listicles, not releases — the product is invisible here
Twenty
Twenty is quietly rebuilding its CRM into an app platform with a real marketplace
Vendasta
Vendasta's blog sells agencies on an AI workforce, and never mentions a release.
See all Thryv alternatives → · See all Easy!Appointments alternatives →
Recent activity from Thryv and Easy!Appointments
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 23h agoThryvHow the Thryv + Jobber Integration Helps You Book More Jobs
- 3d agoThryvHow Answer Engine Optimization (AEO) Shortens the Customer Decision Journey in 2026
- 4d agoThryvBest Reputation Management Software for Electricians in 2026
- 4d agoThryvWebinar Recap: AI, Claude, ChatGPT and Your Business
- 7d agoThryvThe 5 Website Pages Every Small Business Needs to Rank in AI Search
- 11d agoThryvLead Generation Using AI: A Small Business Guide
- 3mo agoEasy!Appointments1.6.0-beta.2: second stabilization pass on the video-link release
- 4mo agoEasy!Appointments1.6.0-beta.1: the alpha changelog, promoted to beta
- 5mo agoEasy!Appointments1.6.0-alpha.1 adds Jitsi and Google Meet links to appointments ⚡
- 11mo agoEasy!Appointments1.5.2-beta.1: permission checks on search, webhooks fire from the API
- 1y agoEasy!Appointments1.5.1-beta.1 (no release notes published)
- 2y agoEasy!Appointments1.5.0-beta.1 (no release notes published)
Frequently asked questions
What is the difference between Thryv and Easy!Appointments?
They serve adjacent needs but don't currently overlap on shipped themes. Thryv is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Thryv better than Easy!Appointments?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Thryv is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.
What are the best alternatives to Thryv?
Top Thryv alternatives in CRM are ranked by recent ship velocity. Browse the "Thryv alternatives" section above for the current picks, or visit /alternatives/thryv for the full list with editorial commentary on each.
What are the best alternatives to Easy!Appointments?
Top Easy!Appointments alternatives in CRM are ranked by recent ship velocity. Browse the "Easy!Appointments alternatives" section above for the current picks, or visit /alternatives/easyappointments for the full list with editorial commentary on each.