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Comparison · Marketing
Open Web Analytics vs Umbraco CMS
A side-by-side editorial comparison of Open Web Analytics and Umbraco CMS — release velocity, themes, recent moves, and the top alternatives to consider.
Open Web Analytics vs Umbraco CMS: at a glance
What is Open Web Analytics?
Open Web Analytics patches 1.14 in quick succession, fixing date ranges and heatmaps.
Since 1.14.0 added acquisition dimensions and data-repair commands in September, OWA has shipped patches up to 1.14.6 (1.14.5 is missing from the feed). 1.14.1 fixed cross-site access in REST reports and the recording player, where a user granted one site could read another site's records. Later patches restore heatmaps that had been broken since 1.10.1 and 1.13.0, fix URL query filtering, and correct relative periods: 'Last seven days' had covered eight days, and periods now count calendar days so daylight-saving changes don't shift them.
What is Umbraco CMS?
Umbraco 19's first beta moves to .NET 11 and puts reusable content in every block editor.
Umbraco has three lines moving at once. The first 19.0 beta moves to .NET 11, extends reusable Library content to every block editor and brings search into core. The 18.3 and 17.8 candidates are on a second round, and rc2 on both lines resolves the same seven security advisories, among them a backoffice account takeover through sign-in redirect manipulation.
Open Web Analytics vs Umbraco CMS: editorial side-by-side
Open Web Analytics
5.0MARKETING
Open Web Analytics patches 1.14 in quick succession, fixing date ranges and heatmaps.
◆ Current state
Since 1.14.0 added acquisition dimensions and data-repair commands in September, OWA has shipped patches up to 1.14.6 (1.14.5 is missing from the feed). 1.14.1 fixed cross-site access in REST reports and the recording player, where a user granted one site could read another site's records. Later patches restore heatmaps that had been broken since 1.10.1 and 1.13.0, fix URL query filtering, and correct relative periods: 'Last seven days' had covered eight days, and periods now count calendar days so daylight-saving changes don't shift them.
◆ Where it's heading
The modernization run toward 2.0 continues, and the patches show its cost: regressions from the 1.10 to 1.13 rewrites are being found and fixed one by one. Release notes stay candid about what broke and since when. None of the 1.14 patches needs a schema change.
◆ Prediction
Expect more 1.14.x patches for regressions from the report-URL and schema changes, then a step toward the 2.0 branch that 1.13.0 announced.
Umbraco CMS
6.3MARKETING
Umbraco 19's first beta moves to .NET 11 and puts reusable content in every block editor.
◆ Current state
Umbraco has three lines moving at once. The first 19.0 beta moves to .NET 11, extends reusable Library content to every block editor and brings search into core. The 18.3 and 17.8 candidates are on a second round, and rc2 on both lines resolves the same seven security advisories, among them a backoffice account takeover through sign-in redirect manipulation.
◆ Where it's heading
The maintenance phase visible through September has given way to a major-version cycle. Version 19 consolidates work that had been spread across packages and settings: search moves from a package into core, and Document Blueprints move from Settings to the Library. Its breaking list is long, covering ImageSharp 4, the segment model and the removal of code scheduled for 19, and 18.3's ImageSharp licence check is already catching projects that reference that package directly.
◆ Prediction
18.3.0 and 17.8.0 are dated 29 October on GitHub, though neither has reached this feed yet. The 19 line should continue through further betas, with runtime async the item the team has singled out for feedback.
Alternatives to Open Web Analytics and Umbraco CMS
Other Marketing products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Open Web Analytics or Umbraco CMS.
Juuno
Juuno's monthly notes add Google Reviews and scrolling announcements to its signage apps.
Neos CMS
Neos 9.2 is out, with workspace roles and a reworked content repository behind it.
Replug
Replug is back with a rebuilt app, 13 languages and passkeys after eight quiet months.
SpyFu
SpyFu spent autumn publishing site-audit articles; the feed still shows no product change.
Curator.io
Curator.io adds two-factor sign-in after patching its servers for October's PHP CVEs
See all Open Web Analytics alternatives → · See all Umbraco CMS alternatives →
Recent activity from Open Web Analytics and Umbraco CMS
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 1d agoOpen Web AnalyticsRelative date periods fixed, including an eight-day 'last seven'
- 1d agoOpen Web AnalyticsHeatmaps show clicks again after a 1.13.0 regression
- 1d agoOpen Web AnalyticsHeatmap overlay link restored and limited to the site's domain
- 5d agoUmbraco CMSUmbraco 19 beta: .NET 11 and reusable content in every block editor ⚡
- 6d agoUmbraco CMS18.3 rc2 resolves seven security advisories
- 6d agoUmbraco CMS17.8 rc2 carries the same seven security fixes
- 10d agoOpen Web AnalyticsURL filter truncation and proxy sign-in fixes
- 11d agoOpen Web AnalyticsFix lets per-site users stop reading other sites' records
- 18d agoUmbraco CMS18.3 rc: ImageSharp update can fail Release builds
- 1mo agoOpen Web AnalyticsAcquisition dimensions and geo-encoding repair
- 2mo agoUmbraco CMSUmbraco 18.2.0 release candidate
- 2mo agoUmbraco CMSUmbraco 17.7.0 release candidate
Frequently asked questions
What is the difference between Open Web Analytics and Umbraco CMS?
They serve adjacent needs but don't currently overlap on shipped themes. Umbraco CMS is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Open Web Analytics better than Umbraco CMS?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Umbraco CMS is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Marketing products to evaluate alongside.
What are the best alternatives to Open Web Analytics?
Top Open Web Analytics alternatives in Marketing are ranked by recent ship velocity. Browse the "Open Web Analytics alternatives" section above for the current picks, or visit /alternatives/open-web-analytics for the full list with editorial commentary on each.
What are the best alternatives to Umbraco CMS?
Top Umbraco CMS alternatives in Marketing are ranked by recent ship velocity. Browse the "Umbraco CMS alternatives" section above for the current picks, or visit /alternatives/umbraco for the full list with editorial commentary on each.