Linearity vs Recraft
Side-by-side trajectory, velocity, and editorial themes.
Linearity ships steady polish across Curve and Move, with Lottie export landing in February.
Linearity is shipping monthly bundle updates across Curve and Move — corner smoothing and path bending in 6.10, Super Resolution and improved snapping in 6.9, the Glass Effect in 6.8, and Lottie export for Move in 6.7. The cadence is consistent and the releases mix small per-release features with broader workflow expansions.
The product is widening on two axes: Curve continues to gain higher-end design effects (Glass) and quality-of-life primitives (snapping, corner smoothing), while Move is expanding outward to native motion-graphics deliverables (Lottie). Together they look positioned to serve both static and motion design workflows from one toolset.
Expect more delivery-format expansion on the Move side (likely After Effects-compatible export, additional web-native motion formats) and continued effects depth on Curve. The community hub introduced in 6.10 hints at platform investment beyond pure tooling.
Recraft is becoming a multi-model creative studio that lives inside designers' existing tools.
Recraft is shipping on three concurrent fronts: its own image model (V4.1 just released), an expanding catalogue of third-party image and video generators (GPT Image 2, Seedance 2.0, PixVerse, Wan, Veo 3.1 Lite, Qwen, Flux Schnell, Grok), and embedded surfaces in Figma, Framer, and Chrome. Video generation, added in late March, has moved from a single capability into a substantive model menu. Node-based Workflows in beta push the product toward repeatable production pipelines.
Recraft is hedging the model-supremacy question by aggregating the best third-party generators while continuing to invest in its own V-series for a coherent aesthetic. The plugin distribution into design tools and the Workflows beta show the product strategy shifting from generator-as-destination to creative substrate that plugs into existing pipelines. The bet is that creative professionals will pay for curation, workflow, and aesthetic consistency on top of commodity model access.
Expect Workflows to graduate out of beta with stronger templating and team-sharing primitives, plus continued addition of video models as that frontier moves fast. Look for either an Adobe-side integration or a stronger Figma-native presence next, mirroring the Framer and Chrome moves.
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