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n8n ships agents by default, then spends a week hardening the plumbing underneath
Comparison · Mkt Auto
ClickSend vs Formidable Forms
A side-by-side editorial comparison of ClickSend and Formidable Forms — release velocity, themes, recent moves, and the top alternatives to consider.
ClickSend vs Formidable Forms: at a glance
What is ClickSend?
ClickSend fills in reporting and integration gaps around its SMS core
ClickSend is an SMS-first messaging platform shipping steady, small quality-of-life improvements rather than big bets. Recent work adds real-time usage and spend reporting with exports, configurable inbound-SMS webhook payload formats, a two-way SMS integration inside ActiveCampaign, and routine compliance and bug-fix maintenance.
What is Formidable Forms?
Formidable Forms patches Stripe's deprecated payment API, adds abandonment analytics, and extends conversational forms with draft support.
Formidable Forms shipped seven add-on releases in two weeks, hitting a broad surface: Stripe migrated away from the deprecated handleCardPayment API (a necessary update to prevent future payment failures), conversational forms gained draft save and resume, and the Abandonment add-on added per-field drop-off graphs with completion rate stats. WPML translation got a redesigned one-language-at-a-time workflow. Each release targets a specific gap in the plugin ecosystem rather than a core platform change.
ClickSend vs Formidable Forms: editorial side-by-side
ClickSend
5.0MKT AUTO
ClickSend fills in reporting and integration gaps around its SMS core
◆ Current state
ClickSend is an SMS-first messaging platform shipping steady, small quality-of-life improvements rather than big bets. Recent work adds real-time usage and spend reporting with exports, configurable inbound-SMS webhook payload formats, a two-way SMS integration inside ActiveCampaign, and routine compliance and bug-fix maintenance.
◆ Where it's heading
The pattern is incremental hardening of an established SMS product: better cost visibility, easier integration configuration, and platform-partner reach via ActiveCampaign. Compliance items like Singapore's TLS 1.3 mandate show a business keeping a mature messaging service current rather than redefining it. No directional shift is visible in these entries.
◆ Prediction
Expect continued small usability and reporting improvements and more channel or partner integrations; nothing in the entries points to a larger platform move.
Formidable Forms
5.0MKT AUTO
Formidable Forms patches Stripe's deprecated payment API, adds abandonment analytics, and extends conversational forms with draft support.
◆ Current state
Formidable Forms shipped seven add-on releases in two weeks, hitting a broad surface: Stripe migrated away from the deprecated handleCardPayment API (a necessary update to prevent future payment failures), conversational forms gained draft save and resume, and the Abandonment add-on added per-field drop-off graphs with completion rate stats. WPML translation got a redesigned one-language-at-a-time workflow. Each release targets a specific gap in the plugin ecosystem rather than a core platform change.
◆ Where it's heading
Formidable Forms is executing a consistent add-on maintenance cycle with the heaviest investment going to conversational forms and abandonment tracking — both received overlapping draft/save improvements this cycle. The combination suggests a coming push to position the plugin around multi-step form analytics and AI-era conversational UX. No architectural changes are in view.
◆ Prediction
Expect continued add-on point releases. The overlapping investment in conversational forms and abandonment analytics may converge into a dedicated multi-step form analytics feature, where completion and drop-off data are surfaced natively for conversational flows.
Alternatives to ClickSend and Formidable Forms
Other Mkt Auto products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either ClickSend or Formidable Forms.
Buttondown
Buttondown ships daily micro-releases with steady UX polish and an imports API improvement
Nutshell
Nutshell is shipping full-stack CRM depth—behavioral email sequences, quota management, and QuickBooks integration—at an unusually fast pace.
Gumloop
Gumloop launched automatic model routing, a proactive self-improving agent (Gumball), and voice calling in six weeks of dense shipping.
Moosend
Moosend's changelog shows only blog content—no product feature releases visible this period
Pimcore
Pimcore 2026.2.x is patching its storage subsystem weekly — the async move queue keeps surfacing edge cases.
See all ClickSend alternatives → · See all Formidable Forms alternatives →
Recent activity from ClickSend and Formidable Forms
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 8d agoFormidable FormsForms User Flow v2.1
- 13d agoFormidable FormsStripe Forms v3.2
- 13d agoFormidable FormsConversational Forms v1.3
- 14d agoFormidable FormsAbandonment v1.2
- 19d agoFormidable FormsWPML Forms v2.0
- 20d agoFormidable FormsDatepicker Options v3.1
- 2mo agoClickSendKnow exactly what you're spending
- 3mo agoClickSendSupport for more webhook payload formats
- 5mo agoClickSendLonger Links, Same Simple Shortening
- 6mo agoClickSendSingapore SMS Requirements
- 6mo agoClickSendTwo-Way SMS Now Available in ActiveCampaign!
- 6mo agoClickSendSMS Campaign Links
Frequently asked questions
What is the difference between ClickSend and Formidable Forms?
They serve adjacent needs but don't currently overlap on shipped themes. ClickSend and Formidable Forms are shipping at a similar cadence (velocity 5.0 vs 5.0, both within Sparkpulse's "active" band). See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is ClickSend better than Formidable Forms?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. ClickSend and Formidable Forms are shipping at a similar cadence (velocity 5.0 vs 5.0, both within Sparkpulse's "active" band). For your specific use case, the alternatives sections above list other Mkt Auto products to evaluate alongside.
What are the best alternatives to ClickSend?
Top ClickSend alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "ClickSend alternatives" section above for the current picks, or visit /alternatives/clicksend for the full list with editorial commentary on each.
What are the best alternatives to Formidable Forms?
Top Formidable Forms alternatives in Mkt Auto are ranked by recent ship velocity. Browse the "Formidable Forms alternatives" section above for the current picks, or visit /alternatives/formidable-forms for the full list with editorial commentary on each.