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FreeAgent

FINANCE
Velocity0.0

Cloud accounting software designed for freelancers and small businesses.

www.freeagent.com ↗

FreeAgent is expanding beyond freelancers into landlord-specific accounting with automated rental statement processing.

accountinguk-taxmtdlandlordcompliancesole-trader
◆Current state
FreeAgent has spent the past year layering Making Tax Digital compliance tooling—early access in September 2025, practice management tools in December, Self Assessment filing for 2025/26 in April 2026. Alongside that compliance track, it shipped a Pleo expense management integration and Fathom analytics connector to round out the financial workflow. The June 2026 launch of FreeAgent for Landlords marks the first deliberate product segment expansion beyond its core freelancer and small-business base.
◆Where it's heading
FreeAgent is running two parallel tracks: deepening UK tax compliance (MTD, CIS, Self Assessment) for existing users, and opening a new market segment with a purpose-built landlord product. Automated rental statement parsing—categorising letting agent statements into structured entries—is the technical differentiator for the landlord track, not just a UI rename. If the landlord product gains traction, FreeAgent's distribution through NatWest's SME banking network becomes a significant acquisition channel.
◆Prediction
The next move is likely native HMRC MTD for Property Income submission from within the landlord product, closing the end-to-end compliance loop for landlord customers who currently need a separate tool to file.

◆Recent moves

  1. 2mo ago

    Product spotlight: FreeAgent for Landlords

    ⚡ SPARK

    FreeAgent for Landlords is the company's first purposefully segmented product, stepping beyond the freelancer/small-business core it has served since launch. Combined with automated rental statement parsing released the same day, this is a deliberate new market entry rather than a feature addition.

  2. 2mo ago

    A game changer for landlord clients: automatically capture and categorise rental statements

    Automated capture and categorisation of letting agent statements removes a time-consuming manual reconciliation step for landlords. This is the core workflow differentiator that makes FreeAgent for Landlords a genuine product rather than a relabelled freelancer tool.

  3. 4mo ago

    Product spotlight: CIS simplified

    A product spotlight on CIS (Construction Industry Scheme) simplification—FreeAgent's Director of Product signals investment in better bookkeeping as the foundation for CIS compliance. Better CIS handling directly benefits contractors and subcontractors in the construction sector, a meaningful niche within FreeAgent's customer base.

  4. 5mo ago

    Self Assessment filing for 2025/26 is live in FreeAgent

    Self Assessment filing for 2025/26 goes live in FreeAgent, allowing early filers to submit immediately after the tax year end. This is a reliable annual execution—important for tax-driven users but not directionally new for the product.

  5. 5mo ago

    Product spotlight: getting MTD done

    A product spotlight post on Making Tax Digital, focused on how practices manage the MTD transition operationally. No specific feature ships in this entry; it is editorial framing of the MTD compliance story rather than a product release.

  6. 6mo ago

    Product spotlight: navigating a transformative year

    A product vision post from the Director of Product describing plans for a 'transformative year'—no specific feature or release is documented. This is contextual framing for the MTD and landlord work that follows in subsequent entries.