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Drift

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Velocity5.0

Conversational marketing and customer support platform

Drift's changelog has become Salesloft's: AI metrics, an MCP server, and agent-routed cadence work.

ai sales workflowmcp serveragent metricsai email assistantcadence orchestrationsalesloft merger
Current state
Drift's release feed now flows through the Salesloft umbrella post-merger, and what's shipping reads as a sales-ops platform layering AI into every workflow surface. Recent months added AI usage metrics in Analytics (Account researched, Person researched, Agent tasks completed), an AI Email Assistant inside the compose window, Cadence Collections for organizing cadences, and — most consequentially — a Salesloft MCP Server that exposes live pipeline, call, and account data to Claude and other AI tools.
Where it's heading
The trajectory is operator-plus-agent. Salesloft is instrumenting AI usage so managers can see and coach it, embedding AI assistance into the rep's daily compose/research flow, and opening its data plane to external agents through MCP. Drift's older anonymous-website-chat positioning is no longer the through-line — the through-line is making the seller's workflow agent-augmented end to end.
Prediction
Expect the MCP server to grow beyond read access into action endpoints (booking, logging, cadence enrollment), and for the AI metrics layer to become the framework that ties agent activity to pipeline outcomes inside Analytics.

Recent moves

  1. 25d ago

    June 2026 Release Notes

    June rollup adds three AI usage metrics to Analytics (Account researched, Person researched, Agent tasks completed) plus Cadence Collections as an organizational wrapper for related cadences. Continues the pattern of making AI activity observable and the sales workflow more orchestrable.

  2. 1mo ago

    May 2026 Release Notes (Salesloft)

    Duplicate index entry for the May release notes; same content surface as the primary May post. No new product information.

  3. 1mo ago

    May 2026 Release Notes

    May rollup brings Agent Tasks metrics into existing AI reports and introduces an AI Email Assistant inside the compose window. Both moves keep AI embedded in the rep's existing workflow rather than parked in a separate surface.

    View source ↗
  4. 2mo ago

    April 2026 release notes (community index)

    Crawler captured the April release notes index page rather than the content itself; informational content lives in the dedicated April entry. No standalone news here.

    View source ↗
  5. 2mo ago

    Salesloft ships MCP server for live data access from AI tools

    ⚡ SPARK

    April rollup ships the Salesloft MCP Server, letting AI tools like Claude pull live pipeline, call, and account data directly from Salesloft. Paired with a persistent Chrome side panel, this is the clearest signal yet that Salesloft sees its data plane as something to expose to external agents, not just to its own UI.

  6. 3mo ago

    March 2026 release notes (community index)

    Crawler captured the March release notes index page rather than the content itself; the real March release content lives in the dedicated post. No standalone news here.

    View source ↗