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Comparison · Analytics

ntopng vs Whatagraph

A side-by-side editorial comparison of ntopng and Whatagraph — release velocity, themes, recent moves, and the top alternatives to consider.

Shared themes:mcp

ntopng vs Whatagraph: at a glance

FeaturentopngWhatagraph
SectorAnalyticsAnalytics
Velocity score0.06.3
Sparks · 30d01
Top themesnetwork-monitoring, ai-analyst, mcp, wazuhmarketing-reporting, ai agents, agency-tools, mcp
Last editorial update2d ago1d ago
WebsiteVisit →—

What is ntopng?

ntopng 7.0 adds an AI traffic analyst, Wazuh integration and BGP in one release.

ntopng 7.0 arrived in September, ten months after 6.6. nAnalyst brings AI chat, policies, dashboards and an agentic loop across multiple LLM providers, with an MCP server included. The release also adds Wazuh XDR/SIEM integration, a Sites hierarchy, BGP/BMP with RPKI validation, a ClickHouse timeseries engine, OpenID Connect SSO, MFA and passkeys, and a new Vue.js frontend replacing legacy pages.

Read the full ntopng trajectory →

What is Whatagraph?

Whatagraph's IQ Agents now watch ad accounts and act on them, not just report.

Whatagraph builds client reports for agencies and ships most weeks. In late October it launched IQ Agents, which watch marketing accounts on a schedule, report problems to Slack and act through MCP in Meta, Asana and HubSpot. Mid-October brought Excel attachments in report emails, six Ahrefs report types including AI citations, stored blends and ad creatives in tables.

Read the full Whatagraph trajectory →

ntopng vs Whatagraph: editorial side-by-side

N
ntopng
ANALYTICS
0.0

ntopng 7.0 adds an AI traffic analyst, Wazuh integration and BGP in one release.

◆ Current state

ntopng 7.0 arrived in September, ten months after 6.6. nAnalyst brings AI chat, policies, dashboards and an agentic loop across multiple LLM providers, with an MCP server included. The release also adds Wazuh XDR/SIEM integration, a Sites hierarchy, BGP/BMP with RPKI validation, a ClickHouse timeseries engine, OpenID Connect SSO, MFA and passkeys, and a new Vue.js frontend replacing legacy pages.

◆ Where it's heading

Each major has annexed an adjacent category, and 7.0 reaches for three at once: AI-assisted analysis, SIEM-adjacent security and routing visibility. ClickHouse is now the assumed foundation, and nAnalyst requires it. The licensing line is also explicit, with nAnalyst limited to enterprise M and above and the MCP functions split between community and pro.

◆ Prediction

Point releases should focus on nAnalyst and the new frontend, the two largest and least mature surfaces. The next major, on past spacing, is about a year off and likely extends the same analysis and security surfaces.

W
Whatagraph
ANALYTICS
6.3

Whatagraph's IQ Agents now watch ad accounts and act on them, not just report.

◆ Current state

Whatagraph builds client reports for agencies and ships most weeks. In late October it launched IQ Agents, which watch marketing accounts on a schedule, report problems to Slack and act through MCP in Meta, Asana and HubSpot. Mid-October brought Excel attachments in report emails, six Ahrefs report types including AI citations, stored blends and ad creatives in tables.

◆ Where it's heading

The product is moving from showing what happened in ad accounts to acting on it. Earlier releases cut the manual work of keeping reports running; IQ Agents take on the monitoring and follow-up work itself. Source coverage keeps widening alongside, from OpenAI Ads to Ahrefs AI citations.

◆ Prediction

Expect IQ Agents to gain more platforms they can act in beyond Meta, Asana and HubSpot. The entries do not show agent pricing.

Alternatives to ntopng and Whatagraph

Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either ntopng or Whatagraph.

See all ntopng alternatives → · See all Whatagraph alternatives →

Recent activity from ntopng and Whatagraph

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 7d agoWhatagraphWhatagraph went agentic: IQ Agents watch your accounts and take on the repeat work ⚡
  2. 21d agoWhatagraphSend report data as an Excel file in automated emails
  3. 21d agoWhatagraphTrack AI citations, backlinks, competitors and your priority keywords from Ahrefs
  4. 21d agoWhatagraphStore blends as you build them, and manage hundreds of variations with IQ Agents
  5. 21d agoWhatagraphShow ad creatives in tables, next to every metric you need
  6. 1mo agontopngntopng 7.0: nAnalyst AI, Wazuh integration, BGP and Sites
  7. 2mo agoWhatagraphReport on OpenAI Ads, and track Google Ads keyword demand without the monthly export ⚡
  8. 11mo agontopngntopng 6.6: AS dashboards and real-time ClickHouse export
  9. 1y agontopngntopng 6.4 adds Asset Inventory and Digital Twin ⚡
  10. 2y agontopngntopng 6.2: memory halved, MITRE alert classification
  11. 3y agontopngntopng 6.0 adds vulnerability scanning and CVE support ⚡
  12. 3y agontopngntopng 5.6: Kafka, ClickHouse clusters, Vue.js rework

Frequently asked questions

What is the difference between ntopng and Whatagraph?

Both compete on the same themes — mcp — within Analytics. Whatagraph is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is ntopng better than Whatagraph?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Whatagraph is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.

What are the best alternatives to ntopng?

Top ntopng alternatives in Analytics are ranked by recent ship velocity. Browse the "ntopng alternatives" section above for the current picks, or visit /alternatives/ntopng for the full list with editorial commentary on each.

What are the best alternatives to Whatagraph?

Top Whatagraph alternatives in Analytics are ranked by recent ship velocity. Browse the "Whatagraph alternatives" section above for the current picks, or visit /alternatives/whatagraph for the full list with editorial commentary on each.