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Comparison · Analytics

Tinylytics vs Whatagraph

A side-by-side editorial comparison of Tinylytics and Whatagraph — release velocity, themes, recent moves, and the top alternatives to consider.

Shared themes:mcp

Tinylytics vs Whatagraph: at a glance

FeatureTinylyticsWhatagraph
SectorAnalyticsAnalytics
Velocity score5.06.3
Sparks · 30d01
Top themesweb-analytics, data-quality, seo-audit, mcpmarketing-reporting, ai agents, agency-tools, mcp
Last editorial update3h ago1d ago
WebsiteVisit →—

What is Tinylytics?

Tinylytics adds account-wide IP ignores and monitoring-only sites

Tinylytics now lets users ignore IP addresses across all their sites at once and switch a site to monitoring only, with new embed options. October brought a simpler embed script, exclusion of cloud-network and Tor traffic, an Ultra-only SEO audit that uses an AI model to rank fixes, and automatic form tracking.

Read the full Tinylytics trajectory →

What is Whatagraph?

Whatagraph's IQ Agents now watch ad accounts and act on them, not just report.

Whatagraph builds client reports for agencies and ships most weeks. In late October it launched IQ Agents, which watch marketing accounts on a schedule, report problems to Slack and act through MCP in Meta, Asana and HubSpot. Mid-October brought Excel attachments in report emails, six Ahrefs report types including AI citations, stored blends and ad creatives in tables.

Read the full Whatagraph trajectory →

Tinylytics vs Whatagraph: editorial side-by-side

T
Tinylytics
ANALYTICS
5.0

Tinylytics adds account-wide IP ignores and monitoring-only sites

◆ Current state

Tinylytics now lets users ignore IP addresses across all their sites at once and switch a site to monitoring only, with new embed options. October brought a simpler embed script, exclusion of cloud-network and Tor traffic, an Ultra-only SEO audit that uses an AI model to rank fixes, and automatic form tracking.

◆ Where it's heading

Most recent releases are about cleaner numbers: bot filtering, network exclusions and now account-level IP rules. The SEO audit and MCP tooling are the only moves outside that, both on the higher plans.

◆ Prediction

More account-level settings that apply across sites are likely, following the IP rules; the entries do not show a new product area coming.

W
Whatagraph
ANALYTICS
6.3

Whatagraph's IQ Agents now watch ad accounts and act on them, not just report.

◆ Current state

Whatagraph builds client reports for agencies and ships most weeks. In late October it launched IQ Agents, which watch marketing accounts on a schedule, report problems to Slack and act through MCP in Meta, Asana and HubSpot. Mid-October brought Excel attachments in report emails, six Ahrefs report types including AI citations, stored blends and ad creatives in tables.

◆ Where it's heading

The product is moving from showing what happened in ad accounts to acting on it. Earlier releases cut the manual work of keeping reports running; IQ Agents take on the monitoring and follow-up work itself. Source coverage keeps widening alongside, from OpenAI Ads to Ahrefs AI citations.

◆ Prediction

Expect IQ Agents to gain more platforms they can act in beyond Meta, Asana and HubSpot. The entries do not show agent pricing.

Alternatives to Tinylytics and Whatagraph

Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Tinylytics or Whatagraph.

See all Tinylytics alternatives → · See all Whatagraph alternatives →

Recent activity from Tinylytics and Whatagraph

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 4h agoTinylyticsAccount-wide IP ignore rules, monitoring-only sites and new embed options
  2. 7d agoWhatagraphWhatagraph went agentic: IQ Agents watch your accounts and take on the repeat work ⚡
  3. 8d agoTinylyticsA simpler embed script, cleaner stats and archiving that keeps your history
  4. 15d agoTinylyticsAn SEO audit with a ranked fix list, page names, and imports that keep their dates
  5. 20d agoTinylyticsAutomatic form tracking, a Direct row in Referrers, and more countries in email reports
  6. 21d agoWhatagraphSend report data as an Excel file in automated emails
  7. 21d agoWhatagraphTrack AI citations, backlinks, competitors and your priority keywords from Ahrefs
  8. 21d agoWhatagraphStore blends as you build them, and manage hundreds of variations with IQ Agents
  9. 21d agoWhatagraphShow ad creatives in tables, next to every metric you need
  10. 29d agoTinylyticsStat cards, new widget looks, Developer mode, and achievements
  11. 1mo agoTinylyticsCleaner stats: Singapore bot traffic is now filtered out
  12. 2mo agoWhatagraphReport on OpenAI Ads, and track Google Ads keyword demand without the monthly export ⚡

Frequently asked questions

What is the difference between Tinylytics and Whatagraph?

Both compete on the same themes — mcp — within Analytics. Whatagraph is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Tinylytics better than Whatagraph?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Whatagraph is currently shipping more aggressively (velocity 6.3 vs 5.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.

What are the best alternatives to Tinylytics?

Top Tinylytics alternatives in Analytics are ranked by recent ship velocity. Browse the "Tinylytics alternatives" section above for the current picks, or visit /alternatives/tinylytics for the full list with editorial commentary on each.

What are the best alternatives to Whatagraph?

Top Whatagraph alternatives in Analytics are ranked by recent ship velocity. Browse the "Whatagraph alternatives" section above for the current picks, or visit /alternatives/whatagraph for the full list with editorial commentary on each.