Fulcrum
Fulcrum turns on Insights, its AI assistant for field data, for every customer.
A side-by-side editorial comparison of Mouseflow and ThingsBoard — release velocity, themes, recent moves, and the top alternatives to consider.
Mouseflow is actively upgrading its session analytics stack—friction scoring, interactive heatmaps, and EAA accessibility compliance all ship in quick succession.
Mouseflow is a behavioral analytics platform offering session replay, heatmaps, funnel analysis, and friction detection. The recent entries show a product actively modernizing its UI and deepening its friction analysis capabilities: Dead Clicks as a new friction event type, Click-Rage muting controls, Interactive Heatmaps (renamed from Live Heatmaps), and Friction Insights Filters in the session replay list. The EAA 2025 accessibility compliance work signals attention to enterprise procurement requirements.
ThingsBoard closes a script-sandbox file write and dozens of CVEs on its 4.3 and 4.2 lines.
ThingsBoard keeps three lines patched in parallel: 4.4, 4.3.1 and the 4.2 LTS. On October 27, 4.3.1.8 and 4.2.2.8 shipped a large security batch: dozens of dependency CVEs, a fix for arbitrary file writes from the TBEL script sandbox, and tamper protection for the OAuth2 authorization cookie. They also fix partitions lost after a ZooKeeper session expiry and unbounded Kafka topic growth from RPC and REST replies, and add IoT Hub search and filter changes.
Mouseflow is a behavioral analytics platform offering session replay, heatmaps, funnel analysis, and friction detection. The recent entries show a product actively modernizing its UI and deepening its friction analysis capabilities: Dead Clicks as a new friction event type, Click-Rage muting controls, Interactive Heatmaps (renamed from Live Heatmaps), and Friction Insights Filters in the session replay list. The EAA 2025 accessibility compliance work signals attention to enterprise procurement requirements.
Mouseflow is building out a coherent friction detection layer—Dead Clicks, Click-Rage, Mouse-Out—with granular user controls for tuning signal quality. The parallel UX overhaul (Funnels redesign, Dashboard reorganization, updated Heatmaps) suggests a product stabilizing its interface while deepening the analytics depth. Accessibility compliance (WCAG 2.1) broadens its addressable market in European enterprise accounts.
The friction detection direction suggests Mouseflow is building toward automated friction scoring as a dashboard-level KPI rather than a per-session analysis tool—the next likely move is a friction score trend view or alerting layer.
ThingsBoard keeps three lines patched in parallel: 4.4, 4.3.1 and the 4.2 LTS. On October 27, 4.3.1.8 and 4.2.2.8 shipped a large security batch: dozens of dependency CVEs, a fix for arbitrary file writes from the TBEL script sandbox, and tamper protection for the OAuth2 authorization cookie. They also fix partitions lost after a ZooKeeper session expiry and unbounded Kafka topic growth from RPC and REST replies, and add IoT Hub search and filter changes.
After the 4.4 feature release the project is back to maintenance on all supported lines, mostly security and runtime fixes, with the IoT Hub catalogue getting steady UI work alongside. Feature work arrives in larger, infrequent releases.
A matching 4.4.0.x patch with the same security batch is the likely next entry; 4.4 got no patch in this batch.
Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Mouseflow or ThingsBoard.
Fulcrum turns on Insights, its AI assistant for field data, for every customer.
Holistics lets admins put a key dashboard on everyone's Home page.
OpenHouse locks down its column-defaults capability flag as default values near completion.
Plausible's tracked feed stops at a Dec 2025 pre-release that limits shared links to a segment.
Countly 25.03.58 tightens API tokens, sessions and login lockouts in one security patch.
Keboola adds dark mode while it tightens the MCP server and retires idle workspaces.
See all Mouseflow alternatives → · See all ThingsBoard alternatives →
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
They serve adjacent needs but don't currently overlap on shipped themes. ThingsBoard is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. ThingsBoard is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.
Top Mouseflow alternatives in Analytics are ranked by recent ship velocity. Browse the "Mouseflow alternatives" section above for the current picks, or visit /alternatives/mouseflow for the full list with editorial commentary on each.
Top ThingsBoard alternatives in Analytics are ranked by recent ship velocity. Browse the "ThingsBoard alternatives" section above for the current picks, or visit /alternatives/thingsboard for the full list with editorial commentary on each.