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Comparison · EdTech

Kajabi vs Brilliant

A side-by-side editorial comparison of Kajabi and Brilliant — release velocity, themes, recent moves, and the top alternatives to consider.

Kajabi vs Brilliant: at a glance

FeatureKajabiBrilliant
SectorEdTechEdTech
Velocity score6.33.8
Sparks · 30d11
Top themescreator-economy, payments, community, monetizationai tutoring, learning games, interactive math, edtech
Last editorial update9d ago19h ago
WebsiteVisit →Visit →

What is Kajabi?

Kajabi pushes deeper into payments and community while sanding down monetization friction across the funnel.

Kajabi is shipping on three fronts at once: payments (Instant Payouts), community (a six-week Timberline cycle adding feed modes, saved posts, read-only channels, custom usernames, recurring meetups), and monetization plumbing (redesigned upsells, checkout label overrides, abandoned-cart emails, Media Library with Adobe Express). Mobile apps are absorbing the community work on the same release cadence as web.

Read the full Kajabi trajectory →

What is Brilliant?

Brilliant launches Koji, a graphical AI tutor — its first product move in 15 months.

Brilliant ships infrequent, essay-style blog posts that read as much like product manifestos as changelog. The most recent post announces Koji, framed as a graphical AI tutor — the first new headline product in this ten-entry window. The rest of the timeline is course-design philosophy around algebra, programming, and learning-game evals.

Read the full Brilliant trajectory →

Kajabi vs Brilliant: editorial side-by-side

Kajabi logo
Kajabi
EDTECH
6.3

Kajabi pushes deeper into payments and community while sanding down monetization friction across the funnel.

◆ Current state

Kajabi is shipping on three fronts at once: payments (Instant Payouts), community (a six-week Timberline cycle adding feed modes, saved posts, read-only channels, custom usernames, recurring meetups), and monetization plumbing (redesigned upsells, checkout label overrides, abandoned-cart emails, Media Library with Adobe Express). Mobile apps are absorbing the community work on the same release cadence as web.

◆ Where it's heading

The product is hardening its position as an end-to-end creator OS rather than competing on any single surface. Community is where the most concentrated engineering has gone — it's clearly being treated as a Skool/Mighty Networks-class competitor inside Kajabi, not a checkbox feature. Payments and checkout polish suggest a parallel effort to keep more revenue (and creator dollars) inside the platform.

◆ Prediction

Expect the next cycle to extend payments — likely buyer-facing payment flexibility (BNPL, multi-currency, or expanded payout geographies) — alongside continued community work focused on engagement metrics and admin moderation tooling.

B
Brilliant
EDTECH
3.8

Brilliant launches Koji, a graphical AI tutor — its first product move in 15 months.

◆ Current state

Brilliant ships infrequent, essay-style blog posts that read as much like product manifestos as changelog. The most recent post announces Koji, framed as a graphical AI tutor — the first new headline product in this ten-entry window. The rest of the timeline is course-design philosophy around algebra, programming, and learning-game evals.

◆ Where it's heading

The throughline across these posts is the same: lean on visual, game-like interaction and use AI to scale the tutor-style feedback loop the team keeps writing about. Koji is the first concrete productization of that thesis after a long stretch of essays describing the approach. Cadence remains slow, which suggests Brilliant publishes only when something is meaningfully different.

◆ Prediction

Expect Koji to roll out across more subjects following the same algebra-then-CS pattern earlier posts described, and for future entries to attach Koji-specific course launches rather than announce new products from scratch.

Alternatives to Kajabi and Brilliant

Other EdTech products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Kajabi or Brilliant.

See all Kajabi alternatives → · See all Brilliant alternatives →

Recent activity from Kajabi and Brilliant

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 1d agoBrilliantBrilliant introduces Koji, a graphical AI tutor
  2. 9d agoKajabiInstant Payouts
  3. 24d agoKajabiCommunity Improvements (Timberline Cycle)
  4. 24d agoKajabiMobile Release Notes: April 29, 2026
  5. 1mo agoKajabiMedia Library
  6. 1mo agoKajabiRedesigned Upsells
  7. 1mo agoKajabiCheckout Label Overrides
  8. 1y agoBrilliantWhen “almost right” is catastrophically wrong: Evals for AI learning games
  9. 1y agoBrilliantHand-crafted, machine-made: How we make learning games with AI
  10. 1y agoBrilliantProgramming in 2025: A preview of our upcoming CS courses
  11. 1y agoBrilliantOne subject, three lenses: A multifaceted look at Algebra
  12. 1y agoBrilliantGame on: Solving for x-citement with interactive Algebra

Frequently asked questions

What is the difference between Kajabi and Brilliant?

They serve adjacent needs but don't currently overlap on shipped themes. Kajabi is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 1. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Kajabi better than Brilliant?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Kajabi is currently shipping more aggressively (velocity 6.3 vs 3.8), with 1 editorial sparks in the last 30 days against 1. For your specific use case, the alternatives sections above list other EdTech products to evaluate alongside.

What are the best alternatives to Kajabi?

Top Kajabi alternatives in EdTech are ranked by recent ship velocity. Browse the "Kajabi alternatives" section above for the current picks, or visit /alternatives/kajabi for the full list with editorial commentary on each.

What are the best alternatives to Brilliant?

Top Brilliant alternatives in EdTech are ranked by recent ship velocity. Browse the "Brilliant alternatives" section above for the current picks, or visit /alternatives/brilliant for the full list with editorial commentary on each.