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Wix

E-COMM
Velocity0.0

Cloud-based web development platform

www.wix.com ↗

Wix is letting agencies describe an automation in chat and get a working endpoint back.

automationagency-toolswhatsapprestaurantsfeed-quality
◆Current state
The captured window is half real releases, half page furniture — two entries are follow-button confirmations and one is a bare category label. The substantive items are WhatsApp order notifications for restaurants, scheduled drafts for Wix Groups, and custom actions that turn any Wix app event into an automation step.
◆Where it's heading
The pattern is automation aimed at the agencies and partners who build on Wix rather than at end customers. Custom actions in particular make the automation platform extensible from a chat description, which shifts integration work from development to specification.
◆Prediction
Expect the custom actions surface to widen across more Wix app events, though the feed's quality makes it hard to see the full release stream — several captured entries carry no product content at all.

◆Recent moves

  1. 3mo ago

    WhatsApp order status automations for Wix Restaurants

    Restaurants get built-in WhatsApp automations for order-ready-for-pickup and out-for-delivery notifications, reaching customers on a channel they already use. Order status is where most delivery complaints originate, so meeting customers in WhatsApp is a practical fix.

  2. 3mo ago

    Apps & Integrations Restaurants

    A captured navigation label rather than a release entry, carrying only the words Apps & Integrations Restaurants. No product content is present.

  3. 3mo ago

    Wix Groups adds drafts and scheduled community posts

    Wix Groups gains scheduled content, letting site owners save posts as drafts and plan community activity ahead of time. Standard community-management tooling that Wix Groups had been missing.

  4. 3mo ago

    You are now following this item. We’ll email you when the feature is released.

    A follow-button confirmation message captured as a changelog entry. Page furniture, not a release.

  5. 3mo ago

    Follow You are now following this item. We’ll email you when the feature is released.

    A duplicate of the same follow-button confirmation text, captured a second time. Parser noise rather than product news.

  6. 3mo ago

    Use Wix custom actions to turn any Wix app event into a tailored step in your clients' automation flows. Describe the action in chat, and it’ll create the right endpoint so you can launch flexible, re

    ⚡ SPARK

    Custom actions turn any Wix app event into a step in a client's automation flow, with the endpoint generated from a description given in chat. It makes the automation platform extensible without the integration development that normally gates that work.