Basecamp
COLLABPM
Velocity0.0
Project management and team communication tool
37signals ships steady polish across Basecamp and HEY.
hey-emailcalendarbasecampclient-workflowsincremental-polish
◆Current state
Basecamp's recent stretch is mostly HEY (37signals' email and calendar product) — calendar search, location lookup, year-at-a-glance, faster delivery. The Basecamp-proper updates are small targeted fits: Hilltop View aggregates Hill Charts across the account, and templates gained client-access controls. Cadence is slow and tactical.
◆Where it's heading
37signals continues to invest more in HEY than in Basecamp on a per-week basis, treating Basecamp as a mature product that needs targeted improvements rather than reinvention. There is no visible AI push, no platform pivot — the company's product philosophy of opinionated simplicity is intact in what's shipping.
◆Prediction
Expect more HEY calendar features and incremental Basecamp UX (likely around client/agency workflows, given the template access change). A directional move would be out of character based on what's visible here.
◆Recent moves
- 2mo agoView source ↗
New in HEY: See your entire year at a glance
- 2mo ago
HEY: faster delivery rolled out worldwide
HEY rolls out faster delivery worldwide. Performance work on the email product, the surface 37signals seems to be investing in most heavily.
View source ↗ - 2mo agoView source ↗
New in HEY: Power Through New
- 2mo agoView source ↗
New in HEY: Quick access to Previously Seen emails
- 2mo agoView source ↗
New in HEY: Calendar Cover Art
- 2mo ago
New in Basecamp: Set client access on templates
Basecamp templates can now carry client-access settings, so agency workflows don't reset every time a project is spun up. Small but useful for the multi-client crowd Basecamp serves.
View source ↗