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Appfigures

ANALYTICS
Velocity1.3

Appfigures becomes a competitive-intelligence platform, not just an App Store analytics tool.

app analyticscompetitive intelligenceasodata productsapi
◆Current state
Appfigures has spent the last six months pushing past its origins as a downloads-and-revenue dashboard and rebuilding around competitor and market intelligence. The new App Intelligence suite, unified cross-platform app views, iPad data inclusion, and state-level financial reports all sharpen the same thesis: customers want to size up the market, not just track their own KPIs.
◆Where it's heading
Each release widens the dataset and the angles you can cut it from — keyword popularity in more countries, daily averages, by-state revenue, screenshots/video benchmarking, and now iPad in core estimates. The shape of the roadmap is consistent: turn proprietary estimation models into a research platform competitors can't easily replicate, then sell that research access to teams making positioning and pricing decisions.
◆Prediction
Expect more competitor-benchmarking surfaces — likely subscription pricing intelligence, ASO trend reports, and tighter API monetization for agencies that resell competitive insights to their own clients.

◆Recent moves

  1. 2mo ago

    App Intelligence for iPad

    Download and revenue estimates now bundle iPad data alongside iPhone automatically, closing a long-standing gap that made tablet-heavy categories like productivity and design look smaller than they are.

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  2. 6mo ago

    Support for By State Financial Reports via the API

    Apple financial reports are now sliced by US and Canada state via the API, giving sales and tax teams regional revenue cuts that previously required custom processing.

    View source ↗
  3. 7mo ago

    Daily Averages Across Reports

    Reports gain a daily-average row across all metrics — a small UI calculation rather than a new data source.

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  4. 7mo ago

    Introducing the New App Intelligence

    ⚡ SPARK

    The 15-report App Intelligence suite, paired with unified cross-platform app records, is the clearest signal yet that Appfigures is moving from analytics-on-your-own-app to a research workbench for studying any app on any platform.

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  5. 7mo ago

    Find Your Favorite Reports Faster

    A 'Recently Visited' section with pinning lands in the main menu — a navigation patch acknowledging that the App Intelligence expansion has made the report list large enough to need triage.

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  6. 8mo ago

    Accurate Keyword Popularity Scores are Back!

    Keyword popularity scores recover from an Apple-side data quality regression by routing around the broken signal — restoring the ASO workflow customers depend on without waiting for Apple to fix it.

    View source ↗