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Adapty

FINANCE
Velocity6.3

Mobile subscription management and paywall A/B testing platform for app monetization

Adapty is handing paywall construction to coding agents and adding a credits economy underneath

monetizationpaywallsai-agentsvirtual-currencymobilesubscriptions
Current state
Adapty's Flow & Paywall Builder is now the centre of the product, and August pointed a coding agent at it: a flow-generator skill lets Claude Code, Codex or Copilot CLI read a flow config through the CLI, rewrite it and preview the result. Alongside that, virtual currencies gave the platform a credits primitive, and Refund Saver reached Google Play as chargebacks there started costing developers real money.
Where it's heading
Two directions are running together. Monetization is broadening past subscriptions into balances and consumables, and authoring is moving from the dashboard toward the terminal and the agent. The one-click legacy paywall migration signals the old builder is being retired rather than maintained.
Prediction
Expect the agent skill to extend from flows into the rest of the CLI surface — products, placements, campaigns — so a whole monetization setup can be generated and reviewed as config.

Recent moves

  1. 5d ago

    What's new in Adapty: your agent can build flows now

    ⚡ SPARK

    A flow-generator skill lets Claude Code, Codex or Copilot CLI read a flow config through the Adapty CLI, rewrite it and preview the result. Paywall authoring moves from a visual builder to something an agent edits as configuration.

    View source ↗
  2. 5d ago

    Refund Saver is now on Google Play 🛡️

    Refund Saver arrives on Google Play, where lost disputes have cost developers the purchase price plus fees since 3 August. Extends existing chargeback defence to a second store as the economics there changed.

    View source ↗
  3. 8d ago

    Move a legacy paywall to the new Flow & Paywall builder in one click

    Paywalls built in the legacy builder can be moved to the new Flow & Paywall builder in one click, with Adapty recreating them. A migration path that signals the old builder is on the way out.

    View source ↗
  4. 26d ago

    What's new in Adapty: Apple Retention Messaging API, fresh Flow & Paywall Builder templates, and more.

    Support for Apple's Retention Messaging API lets apps put a value reminder, discount or plan switch on the cancelation screen, plus new builder templates. Adopting a platform API on a surface that was previously out of reach.

    View source ↗
  5. 1mo ago

    What's new in Adapty: virtual currencies, ad group automations, and a new campaign flow

    ⚡ SPARK

    Virtual currencies let a developer define credits, tokens or coins, link them to products, and have Adapty grant and track each user's balance. Adds a consumable-balance model to a platform built around subscriptions.

    View source ↗
  6. 1mo ago

    What's new in Adapty: Flow & Paywall Builder

    The Flow & Paywall Builder goes live across iOS, Android, React Native and Flutter, free on existing plans, unifying onboarding and paywall editing in one editor. Broad availability of the builder introduced in June.

    View source ↗